Rekha Maitra
Rekha Maitra publishes mostly in Sociology and Political Science, Marketing and Artificial Intelligence, on topics such as Diverse Aspects of Tourism Research, Digital Marketing and Social Media and Culinary Culture and Tourism.
- World rank
- #5,670,448 of 7,710,434 ranked researchers
- Rank in India
- #169,356 of 280,097
- Works
- 15
- Citations
- 20
- Citations per work
- 1.3
What does Rekha Maitra research?
Rekha Maitra's work is mostly in Social Sciences (46%), Business, Management and Accounting (15%), Agricultural and Biological Sciences (5%).
Their six largest subfields, inside their fields and domains; the grey slice is everything else they publish. The interactive view splits every one of their works down to single topics.
The fields and subfields, with their numbers
- Social Sciences961.1%
- Everything else429.1%
- Life Sciences14.9%
- Physical Sciences14.9%
- Computer Science14.9%
- 1Sociology and Political Science42% of their works
- 2Marketing10% of their works
- 3Artificial Intelligence5% of their works
- 4Demography5% of their works
- 5Organizational Behavior and Human Resource Management5% of their works
- 6Food Science5% of their works
Research topics
- Diverse Aspects of Tourism Research
- Digital Marketing and Social Media
- Culinary Culture and Tourism
- Organizational and Employee Performance
- Environmental Sustainability in Business
- Consumer Behavior in Brand Consumption and Identification
- Halal products and consumer behavior
- Environmental Education and Sustainability
Which keywords describe Rekha Maitra's research?
The keywords of their largest research topics: Tourist Satisfaction, Community Perceptions, Destination Image, Consumer Behavior, Supply Chain Management, Electronic Word-of-Mouth, Social Media and Brand Equity.
- Environmental Attitudes
- Religiosity
- Halal Tourism
- Gastronomy
- Environmental Innovation
- Brand Equity
- Electronic Word-of-Mouth
- Consumer Behavior
- Community Perceptions
- Tourist Satisfaction
- Destination Image
- Supply Chain Management
- Social Media
- Brand Trust
- Food Tourism
- Green Consumption
- Machine Learning
- Smart Cities
- Pro-environmental Behavior
Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most. The words come from the keyword list OpenAlex gives each topic, not from the text of the papers, so a word can appear that none of the papers uses.
All 19 words, with their numbers
- Tourist Satisfaction112 topics
- Community Perceptions91 topic
- Destination Image91 topic
- Consumer Behavior63 topics
- Supply Chain Management42 topics
- Electronic Word-of-Mouth31 topic
- Social Media31 topic
- Brand Equity21 topic
- Brand Trust21 topic
- Environmental Innovation21 topic
- Food Tourism21 topic
- Gastronomy21 topic
- Green Consumption21 topic
- Halal Tourism21 topic
- Machine Learning21 topic
- Religiosity21 topic
- Smart Cities21 topic
- Environmental Attitudes11 topic
- Pro-environmental Behavior11 topic
Where does Rekha Maitra work?
Rekha Maitra's main affiliation in the publication record is D.A.V Centenary Dental College, India.
How many publications and citations does Rekha Maitra have?
OpenAlex counts 15 works and 20 citations for Rekha Maitra, an h-index of 3, ranking #5,670,448 of 7,710,434 researchers worldwide on the quality score.
Ranked on field-normalised citation excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.
Papers, co-authors, who cited this work and researchers on the nearest topics have tabs of their own, above. Is this your page? Claim it with your ORCID iD, or request a correction or removal.
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