Sérgio Moro
Sérgio Moro publishes mostly in Sociology and Political Science, Information Systems and Management and Marketing, on topics such as Technology Adoption and User Behaviour, Digital Marketing and Social Media and Customer Service Quality and Loyalty.
- World rank
- #73,695 of 1,633,909 ranked researchers
- Rank in Portugal
- #144 of 9,113
- Works
- 33
- Citations
- 282
- Citations per work
- 8.5
What does Sérgio Moro research?
Shares of their own output, by the field each of their topics belongs to. The grey slice is everything not listed.
- 1Sociology and Political Science19% of their works
- 2Information Systems and Management16% of their works
- 3Marketing10% of their works
- 4Organizational Behavior and Human Resource Management10% of their works
- 5Information Systems10% of their works
- 6Economics and Econometrics10% of their works
Research topics
- Technology Adoption and User Behaviour
- Digital Marketing and Social Media
- Customer Service Quality and Loyalty
- Big Data and Business Intelligence
- Customer churn and segmentation
- Law, Economics, and Judicial Systems
- Intelligent Tutoring Systems and Adaptive Learning
- Imbalanced Data Classification Techniques
Which keywords describe Sérgio Moro's research?
The keywords of their largest research topics: Information Systems, Technology Acceptance Model, Electronic Word-of-Mouth, Social Media, Customer Satisfaction, Service Quality, Analytics and Big Data.
- Intelligent Tutoring Systems
- Classification
- Enforcement
- Contracts
- Big Data
- Service Quality
- Social Media
- Technology Acceptance Model
- Information Systems
- Electronic Word-of-Mouth
- Customer Satisfaction
- Analytics
- Churn Prediction
- Customer Equity
- Affective States
- Imbalanced Data
Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.
All 16 words, with their numbers
- Information Systems51 topic
- Technology Acceptance Model51 topic
- Electronic Word-of-Mouth41 topic
- Social Media41 topic
- Customer Satisfaction31 topic
- Service Quality31 topic
- Analytics21 topic
- Big Data21 topic
- Churn Prediction21 topic
- Contracts21 topic
- Customer Equity21 topic
- Enforcement21 topic
- Affective States11 topic
- Classification11 topic
- Imbalanced Data11 topic
- Intelligent Tutoring Systems11 topic
Where does Sérgio Moro work?
Sérgio Moro's main affiliation in the publication record is Iscte – Instituto Universitário de Lisboa, Portugal.
How many publications and citations does Sérgio Moro have?
Science Explorer counts 33 works and 282 citations for Sérgio Moro, ranking #73,695 of 1,633,909 researchers worldwide on the composite score.
Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.
Papers, co-authors, who cited this work and researchers on the nearest topics are in the interactive view on the map. Is this your page? Request a correction or removal.