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Siew Imm Ng

Siew Imm Ng publishes mostly in Marketing, Sociology and Political Science and Organizational Behavior and Human Resource Management, on topics such as Consumer Behavior in Brand Consumption and Identification, Digital Marketing and Social Media and Organizational and Employee Performance.

World rank
#397,889
of 1,633,909 ranked researchers
Rank in Malaysia
#870
of 7,538
Works
26
Citations
171
Citations per work
6.6

What does Siew Imm Ng research?

Marketing: 21.1%Sociology and Political Science: 18.4%Organizational Behavior and Human Resource Management: 13.2%Information Systems and Management: 5.3%other fields: 42.0%21%top field
Marketing21.1%Sociology and Political Science18.4%Organizational Behavior and Human Resource Management13.2%Information Systems and Management5.3%other fields42.0%

Shares of their own output, by the field each of their topics belongs to. The grey slice is everything not listed.

  1. 1Marketing21% of their works
  2. 2Sociology and Political Science18% of their works
  3. 3Organizational Behavior and Human Resource Management13% of their works
  4. 4Information Systems and Management5% of their works
  5. 5Education5% of their works
  6. 6Food Science5% of their works

Research topics

Which keywords describe Siew Imm Ng's research?

The keywords of their largest research topics: Brand Trust, Consumer Behavior, Customer Satisfaction, Electronic Word-of-Mouth, Social Media, Cultural Intelligence, Customer Experience and Information Systems.

Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.

All 17 words, with their numbers
  1. Brand Trust41 topic
  2. Consumer Behavior41 topic
  3. Customer Satisfaction42 topics
  4. Electronic Word-of-Mouth31 topic
  5. Social Media31 topic
  6. Cultural Intelligence21 topic
  7. Customer Experience21 topic
  8. Information Systems21 topic
  9. Intercultural Competence21 topic
  10. Machine Learning21 topic
  11. Multichannel Retailing21 topic
  12. Organizational Behavior21 topic
  13. Perceived Value21 topic
  14. Service Quality21 topic
  15. Smart Cities21 topic
  16. Technology Acceptance Model21 topic
  17. Work Engagement21 topic

Where does Siew Imm Ng work?

Siew Imm Ng's main affiliation in the publication record is Universiti Putra Malaysia, Malaysia.

How many publications and citations does Siew Imm Ng have?

Science Explorer counts 26 works and 171 citations for Siew Imm Ng, ranking #397,889 of 1,633,909 researchers worldwide on the composite score.

Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.

Papers, co-authors, who cited this work and researchers on the nearest topics are in the interactive view on the map. Is this your page? Request a correction or removal.