Science Explorer Back to mapMap
Discussion
Researcher · Fore School of Management · India

Surabhi Koul

Surabhi Koul publishes mostly in Marketing, Artificial Intelligence and Organizational Behavior and Human Resource Management, on topics such as Consumer Retail Behavior Studies, Consumer Behavior in Brand Consumption and Identification and Customer Service Quality and Loyalty.

ORCID 0000-0002-1588-8626 OpenAlex
World rank
#1,327,060
of 7,710,434 ranked researchers
Rank in India
#20,203
of 280,097
Works
55
Citations
329
Citations per work
6.0
h-index
9
i10-index 9Top 47% in Marketing
Surabhi Koul

What does Surabhi Koul research?

Surabhi Koul's work is mostly in Business, Management and Accounting (39%), Social Sciences (10%), Computer Science (8%).

Social Sciences: 27 works · 48.8% of their workBusiness, Management and Accounting: 21 works · 38.6% of their workMarketing: 17 works · 31.8% of their workOrganizational Behavior and Human Resource Management: 4 works · 6.8% of their workSocial Sciences: 6 works · 10.2% of their workSociology and Political Science: 3 works · 6.1% of their workEducation: 2 works · 4.1% of their workEverything else: 21 works · 39.0% of their workPhysical Sciences: 7 works · 12.2% of their workComputer Science: 4 works · 8.1% of their workArtificial Intelligence: 4 works · 8.1% of their workEngineering: 2 works · 4.1% of their workIndustrial and Manufacturing Engineering: 2 works · 4.1% of their workTHEIR WORKSurabhi Koul55works
Physical Sciences12%Social Sciences49%

Their six largest subfields, inside their fields and domains; the grey slice is everything else they publish. The interactive view splits every one of their works down to single topics.

The fields and subfields, with their numbers
    1. Business, Management and Accounting2138.6%
    2. Social Sciences610.2%
  2. Everything else2139.0%
    1. Computer Science48.1%
    2. Engineering24.1%
  1. 1Marketing32% of their works
  2. 2Artificial Intelligence8% of their works
  3. 3Organizational Behavior and Human Resource Management7% of their works
  4. 4Sociology and Political Science6% of their works
  5. 5Industrial and Manufacturing Engineering4% of their works
  6. 6Education4% of their works

Research topics

Which keywords describe Surabhi Koul's research?

The keywords of their largest research topics: Customer Experience, Impulse Buying, Multichannel Retailing, Brand Trust, Consumer Behavior, Customer Satisfaction, Service Quality and Electronic Word-of-Mouth.

Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most. The words come from the keyword list OpenAlex gives each topic, not from the text of the papers, so a word can appear that none of the papers uses.

All 17 words, with their numbers
  1. Customer Experience332 topics
  2. Impulse Buying281 topic
  3. Multichannel Retailing281 topic
  4. Brand Trust131 topic
  5. Consumer Behavior131 topic
  6. Customer Satisfaction91 topic
  7. Service Quality91 topic
  8. Electronic Word-of-Mouth71 topic
  9. Social Media71 topic
  10. Artificial Intelligence51 topic
  11. Emerging Markets51 topic
  12. Frugal Innovation51 topic
  13. Information Systems51 topic
  14. Service Robots51 topic
  15. Technology Acceptance Model51 topic
  16. Embodiment41 topic
  17. Presence41 topic

Where does Surabhi Koul work?

Surabhi Koul's main affiliation in the publication record is Fore School of Management, India.

How many publications and citations does Surabhi Koul have?

OpenAlex counts 55 works and 329 citations for Surabhi Koul, an h-index of 9, ranking #1,327,060 of 7,710,434 researchers worldwide on the quality score.

Ranked on field-normalised citation excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.

Papers, co-authors, who cited this work and researchers on the nearest topics have tabs of their own, above. Is this your page? Claim it with your ORCID iD, or request a correction or removal.

Discussion

Ask a question or share a note about Surabhi Koul. Keep it to the research: no personal attacks, advertising or links. Any reader can report a post, which collapses it for everyone until it is opened.