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Researcher · TBS Education · France

Sylvie Borau

Sylvie Borau publishes mostly in Marketing, Sociology and Political Science and Clinical Psychology, on topics such as Consumer Behavior in Brand Consumption and Identification, COVID-19 and Mental Health and Evolutionary Psychology and Human Behavior.

ORCID 0000-0003-1564-0695 OpenAlex
World rank
#573,925
of 7,710,434 ranked researchers
Rank in France
#29,302
of 324,115
Works
48
Citations
1.5k
Citations per work
31.2
h-index
17
i10-index 19Top 18% in Marketing
Sylvie Borau

What does Sylvie Borau research?

Sylvie Borau's work is mostly in Psychology (24%), Business, Management and Accounting (19%), Social Sciences (16%).

Social Sciences: 28 works · 58.4% of their workPsychology: 11 works · 23.7% of their workClinical Psychology: 5 works · 11.0% of their workExperimental and Cognitive Psychology: 3 works · 6.8% of their workApplied Psychology: 3 works · 5.9% of their workBusiness, Management and Accounting: 9 works · 18.6% of their workMarketing: 9 works · 18.6% of their workSocial Sciences: 8 works · 16.1% of their workSociology and Political Science: 8 works · 16.1% of their workEverything else: 17 works · 35.7% of their workLife Sciences: 3 works · 5.9% of their workNeuroscience: 3 works · 5.9% of their workCognitive Neuroscience: 3 works · 5.9% of their workTHEIR WORKSylvie Borau48works
Life Sciences6%Social Sciences58%

Their six largest subfields, inside their fields and domains; the grey slice is everything else they publish. The interactive view splits every one of their works down to single topics.

The fields and subfields, with their numbers
    1. Psychology1123.7%
    2. Business, Management and Accounting918.6%
    3. Social Sciences816.1%
  2. Everything else1735.7%
    1. Neuroscience35.9%
  1. 1Marketing19% of their works
  2. 2Sociology and Political Science16% of their works
  3. 3Clinical Psychology11% of their works
  4. 4Experimental and Cognitive Psychology7% of their works
  5. 5Applied Psychology6% of their works
  6. 6Cognitive Neuroscience6% of their works

Research topics

Which keywords describe Sylvie Borau's research?

The keywords of their largest research topics: Brand Trust, Consumer Behavior, COVID-19, Anxiety, Mental Health, Evolutionary Psychology, Human Behavior and Electronic Word-of-Mouth.

Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most. The words come from the keyword list OpenAlex gives each topic, not from the text of the papers, so a word can appear that none of the papers uses.

All 17 words, with their numbers
  1. Brand Trust151 topic
  2. Consumer Behavior151 topic
  3. COVID-19142 topics
  4. Anxiety91 topic
  5. Mental Health91 topic
  6. Evolutionary Psychology71 topic
  7. Human Behavior71 topic
  8. Electronic Word-of-Mouth61 topic
  9. Self-Regulation61 topic
  10. Social Media61 topic
  11. Theory of Planned Behaviour61 topic
  12. Disgust51 topic
  13. Environmental Attitudes51 topic
  14. Modeling51 topic
  15. Moral Judgment51 topic
  16. Pro-environmental Behavior51 topic
  17. transmission dynamics51 topic

Where does Sylvie Borau work?

Sylvie Borau's main affiliation in the publication record is TBS Education, France.

How many publications and citations does Sylvie Borau have?

OpenAlex counts 48 works and 1,499 citations for Sylvie Borau, an h-index of 17, ranking #573,925 of 7,710,434 researchers worldwide on the quality score.

Ranked on field-normalised citation excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.

Papers, co-authors, who cited this work and researchers on the nearest topics have tabs of their own, above. Is this your page? Claim it with your ORCID iD, or request a correction or removal.

Discussion

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