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Researcher · Ling Tung University · Taiwan

Travis K. Huang

Travis K. Huang publishes mostly in Information Systems and Management, Sociology and Political Science and Communication, on topics such as Technology Adoption and User Behaviour, Digital Marketing and Social Media and Knowledge Management and Sharing.

ORCID 0000-0002-2892-2109 OpenAlex
World rank
#1,713,619
of 7,710,434 ranked researchers
Rank in Taiwan
#9,843
of 57,035
Works
25
Citations
606
Citations per work
24.2
h-index
9
i10-index 9Top 19% in Information Systems and Management
Travis K. Huang

What does Travis K. Huang research?

Travis K. Huang's work is mostly in Social Sciences (30%), Decision Sciences (22%), Computer Science (12%).

Social Sciences: 15 works · 61.7% of their workSocial Sciences: 8 works · 30.2% of their workSociology and Political Science: 5 works · 19.2% of their workCommunication: 3 works · 11.0% of their workDecision Sciences: 5 works · 21.9% of their workInformation Systems and Management: 5 works · 21.9% of their workBusiness, Management and Accounting: 2 works · 9.6% of their workMarketing: 2 works · 9.6% of their workEverything else: 6 works · 26.0% of their workPhysical Sciences: 3 works · 12.3% of their workComputer Science: 3 works · 12.3% of their workComputer Science Applications: 2 works · 6.8% of their workHuman-Computer Interaction: 1 works · 5.5% of their workTHEIR WORKTravis K. Huang25works
Physical Sciences12%Social Sciences62%

Their six largest subfields, inside their fields and domains; the grey slice is everything else they publish. The interactive view splits every one of their works down to single topics.

The fields and subfields, with their numbers
    1. Social Sciences830.2%
    2. Decision Sciences521.9%
    3. Business, Management and Accounting29.6%
  2. Everything else626.0%
    1. Computer Science312.3%
  1. 1Information Systems and Management22% of their works
  2. 2Sociology and Political Science19% of their works
  3. 3Communication11% of their works
  4. 4Marketing10% of their works
  5. 5Computer Science Applications7% of their works
  6. 6Human-Computer Interaction6% of their works

Research topics

Which keywords describe Travis K. Huang's research?

The keywords of their largest research topics: Social Media, Information Systems, Technology Acceptance Model, User-Generated Content, Consumer Engagement, Electronic Word-of-Mouth, Knowledge Sharing and Virtual Communities.

Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.

All 18 words, with their numbers
  1. Social Media223 topics
  2. Information Systems161 topic
  3. Technology Acceptance Model161 topic
  4. User-Generated Content132 topics
  5. Consumer Engagement101 topic
  6. Electronic Word-of-Mouth101 topic
  7. Knowledge Sharing81 topic
  8. Virtual Communities81 topic
  9. Addiction41 topic
  10. Brand Trust41 topic
  11. Consumer Behavior41 topic
  12. Customer Satisfaction41 topic
  13. Service Quality41 topic
  14. Well-being41 topic
  15. Customer Experience31 topic
  16. Innovation31 topic
  17. Multichannel Retailing31 topic
  18. Open Source Software31 topic

Where does Travis K. Huang work?

Travis K. Huang's main affiliation in the publication record is Ling Tung University, Taiwan.

How many publications and citations does Travis K. Huang have?

OpenAlex counts 25 works and 606 citations for Travis K. Huang, an h-index of 9, ranking #1,713,619 of 7,710,434 researchers worldwide on the quality score.

Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.

Papers, co-authors, who cited this work and researchers on the nearest topics have tabs of their own, above. Is this your page? Claim it with your ORCID iD, or request a correction or removal.

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