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V. Kumar

V. Kumar publishes mostly in Marketing, Management Science and Operations Research and Economics and Econometrics, on topics such as Consumer Market Behavior and Pricing, Innovation Diffusion and Forecasting and Consumer Retail Behavior Studies.

World rank
#191,137
of 1,633,909 ranked researchers
Rank in United States
#77,794
of 358,040
Works
18
Citations
566
Citations per work
31.4

What does V. Kumar research?

Marketing: 45.9%Management Science and Operations Research: 13.5%Economics and Econometrics: 8.1%Organizational Behavior and Human Resource Management: 8.1%other fields: 24.4%46%top field
Marketing45.9%Management Science and Operations Research13.5%Economics and Econometrics8.1%Organizational Behavior and Human Resource Management8.1%other fields24.4%

Shares of their own output, by the field each of their topics belongs to. The grey slice is everything not listed.

  1. 1Marketing46% of their works
  2. 2Management Science and Operations Research14% of their works
  3. 3Economics and Econometrics8% of their works
  4. 4Organizational Behavior and Human Resource Management8% of their works
  5. 5Accounting5% of their works
  6. 6Sociology and Political Science5% of their works

Research topics

Which keywords describe V. Kumar's research?

The keywords of their largest research topics: Consumer Behavior, Marketing Strategies, Retail Economics, Agent-Based Modeling, Innovation Diffusion, Customer Experience, Multichannel Retailing and Churn Prediction.

Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.

All 17 words, with their numbers
  1. Consumer Behavior82 topics
  2. Marketing Strategies61 topic
  3. Retail Economics61 topic
  4. Agent-Based Modeling51 topic
  5. Innovation Diffusion51 topic
  6. Customer Experience41 topic
  7. Multichannel Retailing41 topic
  8. Churn Prediction31 topic
  9. Customer Equity31 topic
  10. Customer Satisfaction31 topic
  11. Service Quality31 topic
  12. Brand Equity21 topic
  13. Brand Trust21 topic
  14. Electronic Word-of-Mouth21 topic
  15. Firm Survival21 topic
  16. Innovation21 topic
  17. Social Media21 topic

Where does V. Kumar work?

V. Kumar's main affiliation in the publication record is Georgia State University, United States.

How many publications and citations does V. Kumar have?

Science Explorer counts 18 works and 566 citations for V. Kumar, ranking #191,137 of 1,633,909 researchers worldwide on the composite score.

Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.

Other researchers named V. Kumar

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