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Researcher · Binus University · Indonesia

Virienia Puspita

Virienia Puspita publishes mostly in Sociology and Political Science, Marketing and Education, on topics such as Digital Marketing and Social Media, Consumer Behavior in Brand Consumption and Identification and Communication Studies and Media.

ORCID 0000-0003-0598-4128 OpenAlex
World rank
#2,384,739
of 7,710,434 ranked researchers
Rank in Indonesia
#7,686
of 148,020
Works
44
Citations
74
Citations per work
1.7
h-index
4
i10-index 2Top 62% in Sociology and Political Science
Virienia Puspita

What does Virienia Puspita research?

Virienia Puspita's work is mostly in Social Sciences (49%), Business, Management and Accounting (15%).

Social Sciences: 28 works · 64.1% of their workSocial Sciences: 22 works · 49.4% of their workSociology and Political Science: 8 works · 17.9% of their workEducation: 5 works · 10.5% of their workCommunication: 4 works · 8.4% of their workCultural Studies: 3 works · 6.3% of their workGender Studies: 3 works · 6.3% of their workBusiness, Management and Accounting: 6 works · 14.7% of their workMarketing: 6 works · 14.7% of their workEverything else: 16 works · 35.9% of their workTHEIR WORKVirienia Puspita44works
Social Sciences64%

Their six largest subfields, inside their fields and domains; the grey slice is everything else they publish. The interactive view splits every one of their works down to single topics.

The fields and subfields, with their numbers
    1. Social Sciences2249.4%
    2. Business, Management and Accounting614.7%
  2. Everything else1635.9%
  1. 1Sociology and Political Science18% of their works
  2. 2Marketing15% of their works
  3. 3Education10% of their works
  4. 4Communication8% of their works
  5. 5Gender Studies6% of their works
  6. 6Cultural Studies6% of their works

Research topics

Which keywords describe Virienia Puspita's research?

The keywords of their largest research topics: Social Media, Consumer Engagement, Electronic Word-of-Mouth, Brand Trust, Consumer Behavior, E-commerce, Communication Theory and Learning Environment.

Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most. The words come from the keyword list OpenAlex gives each topic, not from the text of the papers, so a word can appear that none of the papers uses.

All 18 words, with their numbers
  1. Social Media193 topics
  2. Consumer Engagement121 topic
  3. Electronic Word-of-Mouth121 topic
  4. Brand Trust91 topic
  5. Consumer Behavior91 topic
  6. E-commerce82 topics
  7. Communication Theory51 topic
  8. Learning Environment51 topic
  9. COVID-1941 topic
  10. Information Systems41 topic
  11. Pandemic41 topic
  12. Technology Acceptance Model41 topic
  13. Appropriate Technology31 topic
  14. Body Dysmorphic Disorder31 topic
  15. Cosmetic Surgery31 topic
  16. Digital Parenting31 topic
  17. Feminism31 topic
  18. Neoliberalism31 topic

Where does Virienia Puspita work?

Virienia Puspita's main affiliation in the publication record is Binus University, Indonesia.

How many publications and citations does Virienia Puspita have?

OpenAlex counts 44 works and 74 citations for Virienia Puspita, an h-index of 4, ranking #2,384,739 of 7,710,434 researchers worldwide on the quality score.

Ranked on field-normalised citation excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.

Papers, co-authors, who cited this work and researchers on the nearest topics have tabs of their own, above. Is this your page? Claim it with your ORCID iD, or request a correction or removal.

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