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Researcher · Fucape Business School · Brazil

Vitor Azzari

Vitor Azzari publishes mostly in Marketing, Organizational Behavior and Human Resource Management and Strategy and Management, on topics such as Customer Service Quality and Loyalty, Digital Marketing and Social Media and Technology Adoption and User Behaviour.

ORCID 0000-0002-1352-1660 OpenAlex
World rank
#3,052,992
of 7,710,434 ranked researchers
Rank in Brazil
#36,176
of 253,246
Works
21
Citations
167
Citations per work
8.0
h-index
6
i10-index 4Top 68% in Marketing
Vitor Azzari

What does Vitor Azzari research?

Vitor Azzari's work is mostly in Business, Management and Accounting (56%), Decision Sciences (14%), Social Sciences (11%).

Social Sciences: 17 works · 80.5% of their workBusiness, Management and Accounting: 12 works · 55.5% of their workMarketing: 4 works · 17.9% of their workOrganizational Behavior and Human Resource Management: 3 works · 16.1% of their workStrategy and Management: 3 works · 16.1% of their workBusiness and International Management: 1 works · 5.4% of their workDecision Sciences: 3 works · 14.3% of their workInformation Systems and Management: 3 works · 14.3% of their workSocial Sciences: 2 works · 10.7% of their workSociology and Political Science: 2 works · 10.7% of their workEverything else: 4 works · 19.5% of their workTHEIR WORKVitor Azzari21works
Social Sciences80%

Their six largest subfields, inside their fields and domains; the grey slice is everything else they publish. The interactive view splits every one of their works down to single topics.

The fields and subfields, with their numbers
    1. Business, Management and Accounting1255.5%
    2. Decision Sciences314.3%
    3. Social Sciences210.7%
  2. Everything else419.5%
  1. 1Marketing18% of their works
  2. 2Organizational Behavior and Human Resource Management16% of their works
  3. 3Strategy and Management16% of their works
  4. 4Information Systems and Management14% of their works
  5. 5Sociology and Political Science11% of their works
  6. 6Business and International Management5% of their works

Research topics

Which keywords describe Vitor Azzari's research?

The keywords of their largest research topics: Customer Satisfaction, Electronic Word-of-Mouth, Service Quality, Social Media, Information Systems, Technology Acceptance Model, Brand Trust and Co-Creation.

Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.

All 16 words, with their numbers
  1. Customer Satisfaction61 topic
  2. Electronic Word-of-Mouth61 topic
  3. Service Quality61 topic
  4. Social Media61 topic
  5. Information Systems51 topic
  6. Technology Acceptance Model51 topic
  7. Brand Trust31 topic
  8. Co-Creation31 topic
  9. Consumer Behavior31 topic
  10. Emerging Markets31 topic
  11. Foreign Direct Investment31 topic
  12. Frugal Innovation31 topic
  13. Institutional Environment31 topic
  14. Organizational Management31 topic
  15. Research Methods31 topic
  16. Value Creation31 topic

Where does Vitor Azzari work?

Vitor Azzari's main affiliation in the publication record is Fucape Business School, Brazil.

How many publications and citations does Vitor Azzari have?

OpenAlex counts 21 works and 167 citations for Vitor Azzari, an h-index of 6, ranking #3,052,992 of 7,710,434 researchers worldwide on the quality score.

Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.

Papers, co-authors, who cited this work and researchers on the nearest topics have tabs of their own, above. Is this your page? Claim it with your ORCID iD, or request a correction or removal.

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