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Warren J. Keegan

Warren J. Keegan publishes mostly in Strategy and Management, Marketing and Management of Technology and Innovation, on topics such as Marketing and Advertising Strategies, International Business and FDI and Management and Marketing Education.

OpenAlex
World rank
#1,504,804
of 7,710,434 ranked researchers
Rank in United States
#471,489
of 1,627,098
Works
59
Citations
1.5k
Citations per work
26.3

What does Warren J. Keegan research?

Warren J. Keegan's work is mostly in Business, Management and Accounting (61%), Economics, Econometrics and Finance (7%), Social Sciences (6%).

Life Sciences5%Social Sciences73%

Their six largest subfields, inside their fields and domains; the grey slice is everything else they publish. The interactive view splits every one of their works down to single topics.

The fields and subfields, with their numbers
    1. Business, Management and Accounting3660.6%
    2. Economics, Econometrics and Finance47.3%
    3. Social Sciences35.5%
  1. Everything else1322.0%
    1. Agricultural and Biological Sciences34.6%
  1. 1Strategy and Management38% of their works
  2. 2Marketing15% of their works
  3. 3Management of Technology and Innovation8% of their works
  4. 4Economics and Econometrics7% of their works
  5. 5Demography6% of their works
  6. 6General Agricultural and Biological Sciences5% of their works

Research topics

Which keywords describe Warren J. Keegan's research?

The keywords of their largest research topics: Digital Marketing, IMC, Integrated Marketing Communication, Foreign Direct Investment, Institutional Environment, Strategic Management, Experiential Learning and Marketing Education.

Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most. The words come from the keyword list OpenAlex gives each topic, not from the text of the papers, so a word can appear that none of the papers uses.

All 18 words, with their numbers
  1. Digital Marketing212 topics
  2. IMC151 topic
  3. Integrated Marketing Communication151 topic
  4. Foreign Direct Investment131 topic
  5. Institutional Environment131 topic
  6. Strategic Management122 topics
  7. Experiential Learning81 topic
  8. Marketing Education81 topic
  9. Business Strategy71 topic
  10. Innovation71 topic
  11. COVID-1961 topic
  12. Pandemic61 topic
  13. Agriculture51 topic
  14. Economic Development51 topic
  15. Information Technology51 topic
  16. Value Chains51 topic
  17. Competitiveness Indices41 topic
  18. Revealed Comparative Advantage41 topic

Where does Warren J. Keegan work?

Warren J. Keegan's main affiliation in the publication record is Pace University, United States.

How many publications and citations does Warren J. Keegan have?

OpenAlex counts 59 works and 1,549 citations for Warren J. Keegan, an h-index of 15, ranking #1,504,804 of 7,710,434 researchers worldwide on the quality score.

Ranked on field-normalised citation excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.

Papers, co-authors, who cited this work and researchers on the nearest topics have tabs of their own, above. Is this your page? Claim it with your ORCID iD, or request a correction or removal.

Discussion

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