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Researcher · Binus University · Indonesia

Willy Gunadi

Willy Gunadi publishes mostly in Sociology and Political Science, Information Systems and Management and Marketing, on topics such as Digital Marketing and Social Media, Islamic Finance and Banking Studies and Consumer Behavior and Marketing Influence.

World rank
#1,000,104
of 1,633,909 ranked researchers
Rank in Indonesia
#12,306
of 20,687
Works
17
Citations
13
Citations per work
0.8

What does Willy Gunadi research?

Sociology and Political Science: 45.5%Information Systems and Management: 9.1%Marketing: 9.1%Demography: 9.1%other fields: 27.2%46%top field
Sociology and Political Science45.5%Information Systems and Management9.1%Marketing9.1%Demography9.1%other fields27.2%

Shares of their own output, by the field each of their topics belongs to. The grey slice is everything not listed.

  1. 1Sociology and Political Science46% of their works
  2. 2Information Systems and Management9% of their works
  3. 3Marketing9% of their works
  4. 4Demography9% of their works
  5. 5Accounting9% of their works
  6. 6Strategy and Management9% of their works

Research topics

Which keywords describe Willy Gunadi's research?

The keywords of their largest research topics: Social Media, Consumer Engagement, Electronic Word-of-Mouth, Customer Satisfaction, E-commerce, Employee Engagement, Online Shopping and Organizational Culture.

Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.

All 22 words, with their numbers
  1. Social Media42 topics
  2. Consumer Engagement31 topic
  3. Electronic Word-of-Mouth31 topic
  4. Customer Satisfaction22 topics
  5. E-commerce22 topics
  6. Employee Engagement22 topics
  7. Online Shopping22 topics
  8. Organizational Culture22 topics
  9. COVID-1911 topic
  10. Consumer Behavior11 topic
  11. Destination Image11 topic
  12. Finance11 topic
  13. Information Systems11 topic
  14. Islamic Banking11 topic
  15. Job Satisfaction11 topic
  16. Leadership11 topic
  17. Leadership Style11 topic
  18. Pandemic11 topic
  19. Purchase Decision11 topic
  20. Strategic Thinking11 topic
  21. Technology Acceptance Model11 topic
  22. Tourist Satisfaction11 topic

Where does Willy Gunadi work?

Willy Gunadi's main affiliation in the publication record is Binus University, Indonesia.

How many publications and citations does Willy Gunadi have?

Science Explorer counts 17 works and 13 citations for Willy Gunadi, ranking #1,000,104 of 1,633,909 researchers worldwide on the composite score.

Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.

Papers, co-authors, who cited this work and researchers on the nearest topics are in the interactive view on the map. Is this your page? Request a correction or removal.