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Researcher · University of Applied Sciences Ravensburg-Weingarten · Germany

Wolfram Höpken

Wolfram Höpken publishes mostly in Sociology and Political Science, Artificial Intelligence and Information Systems, on topics such as Digital Marketing and Social Media, Diverse Aspects of Tourism Research and Consumer Behavior in Brand Consumption and Identification.

ORCID 0000-0002-4175-1295 OpenAlex
World rank
#837,539
of 1,633,909 ranked researchers
Rank in Germany
#49,234
of 86,443
Works
32
Citations
113
Citations per work
3.5

What does Wolfram Höpken research?

Sociology and Political Science: 43.1%Artificial Intelligence: 11.8%Information Systems: 9.8%Marketing: 9.8%other fields: 25.5%43%top field
Sociology and Political Science43.1%Artificial Intelligence11.8%Information Systems9.8%Marketing9.8%other fields25.5%

Shares of their own output, by the field each of their topics belongs to. The grey slice is everything not listed.

  1. 1Sociology and Political Science43% of their works
  2. 2Artificial Intelligence12% of their works
  3. 3Information Systems10% of their works
  4. 4Marketing10% of their works
  5. 5Management Information Systems4% of their works
  6. 6Organizational Behavior and Human Resource Management4% of their works

Research topics

Which keywords describe Wolfram Höpken's research?

The keywords of their largest research topics: Social Media, Consumer Engagement, Electronic Word-of-Mouth, Destination Image, Tourist Satisfaction, Consumer Behavior, Brand Equity and Brand Trust.

Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.

All 18 words, with their numbers
  1. Social Media142 topics
  2. Consumer Engagement121 topic
  3. Electronic Word-of-Mouth121 topic
  4. Destination Image81 topic
  5. Tourist Satisfaction81 topic
  6. Consumer Behavior52 topics
  7. Brand Equity31 topic
  8. Brand Trust31 topic
  9. Automatic21 topic
  10. Customer Satisfaction21 topic
  11. Extraction21 topic
  12. Marketing Strategies21 topic
  13. Opinion Mining21 topic
  14. Retail Economics21 topic
  15. Sentiment Analysis21 topic
  16. Service Quality21 topic
  17. Food Supply Chain11 topic
  18. Traceability11 topic

Where does Wolfram Höpken work?

Wolfram Höpken's main affiliation in the publication record is University of Applied Sciences Ravensburg-Weingarten, Germany.

How many publications and citations does Wolfram Höpken have?

Science Explorer counts 32 works and 113 citations for Wolfram Höpken, ranking #837,539 of 1,633,909 researchers worldwide on the composite score.

Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.

Papers, co-authors, who cited this work and researchers on the nearest topics are in the interactive view on the map. Is this your page? Request a correction or removal.