Adilson Borges
Adilson Borges publishes mostly in Marketing, Organizational Behavior and Human Resource Management and Sociology and Political Science, on topics such as Consumer Behavior in Brand Consumption and Identification, Consumer Retail Behavior Studies and Customer Service Quality and Loyalty.
- World rank
- #1,444,803 of 1,633,909 ranked researchers
- Rank in France
- #86,881 of 96,116
- Works
- 27
- Citations
- 36
- Citations per work
- 1.3
What does Adilson Borges research?
Shares of their own output, by the field each of their topics belongs to. The grey slice is everything not listed.
- 1Marketing28% of their works
- 2Organizational Behavior and Human Resource Management8% of their works
- 3Sociology and Political Science8% of their works
- 4Social Psychology8% of their works
- 5Experimental and Cognitive Psychology6% of their works
- 6Strategy and Management6% of their works
Research topics
Which keywords describe Adilson Borges's research?
The keywords of their largest research topics: Consumer Behavior, Brand Equity, Brand Trust, Color Psychology, Customer Experience, Customer Satisfaction, Kansei Engineering and Multichannel Retailing.
- Wine Choice
- Self-Regulation
- Crossmodal Processing
- Marketing Strategies
- Multichannel Retailing
- Customer Satisfaction
- Color Psychology
- Brand Equity
- Consumer Behavior
- Brand Trust
- Customer Experience
- Kansei Engineering
- Service Quality
- Retail Economics
- Multisensory Integration
- Theory of Planned Behaviour
- Wine Tourism
Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.
All 17 words, with their numbers
- Consumer Behavior103 topics
- Brand Equity51 topic
- Brand Trust51 topic
- Color Psychology41 topic
- Customer Experience41 topic
- Customer Satisfaction41 topic
- Kansei Engineering41 topic
- Multichannel Retailing41 topic
- Service Quality41 topic
- Marketing Strategies31 topic
- Retail Economics31 topic
- Crossmodal Processing21 topic
- Multisensory Integration21 topic
- Self-Regulation21 topic
- Theory of Planned Behaviour21 topic
- Wine Choice21 topic
- Wine Tourism21 topic
Where does Adilson Borges work?
Adilson Borges's main affiliation in the publication record is NEOMA Business School, France.
How many publications and citations does Adilson Borges have?
Science Explorer counts 27 works and 36 citations for Adilson Borges, ranking #1,444,803 of 1,633,909 researchers worldwide on the composite score.
Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.
Papers, co-authors, who cited this work and researchers on the nearest topics are in the interactive view on the map. Is this your page? Request a correction or removal.