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Researcher · Solvay (Belgium) · Belgium

Christian Bluemelhuber

Christian Bluemelhuber publishes mostly in Marketing, Sociology and Political Science and Social Psychology, on topics such as Consumer Behavior in Brand Consumption and Identification, Digital Marketing and Social Media and Wine Industry and Tourism.

OpenAlex
World rank
#4,057,329
of 7,710,434 ranked researchers
Rank in Belgium
#36,519
of 67,186
Works
21
Citations
312
Citations per work
14.9
h-index
5
i10-index 5Top 77% in Marketing

What does Christian Bluemelhuber research?

Christian Bluemelhuber's work is mostly in Business, Management and Accounting (45%), Psychology (12%), Social Sciences (12%).

Social Sciences79%

Their six largest subfields, inside their fields and domains; the grey slice is everything else they publish. The interactive view splits every one of their works down to single topics.

The fields and subfields, with their numbers
    1. Business, Management and Accounting945.2%
    2. Psychology211.9%
    3. Social Sciences211.9%
    4. Arts and Humanities29.6%
  1. Everything else421.4%
  1. 1Marketing38% of their works
  2. 2Sociology and Political Science12% of their works
  3. 3Social Psychology12% of their works
  4. 4Tourism, Leisure and Hospitality Management7% of their works
  5. 5History and Philosophy of Science5% of their works
  6. 6Language and Linguistics5% of their works

Research topics

Which keywords describe Christian Bluemelhuber's research?

The keywords of their largest research topics: Consumer Behavior, Brand Equity, Brand Trust, Emotion, Advertising, Electronic Word-of-Mouth, Social Media and Sustainability.

Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most. The words come from the keyword list OpenAlex gives each topic, not from the text of the papers, so a word can appear that none of the papers uses.

All 21 words, with their numbers
  1. Consumer Behavior204 topics
  2. Brand Equity131 topic
  3. Brand Trust131 topic
  4. Emotion52 topics
  5. Advertising42 topics
  6. Electronic Word-of-Mouth41 topic
  7. Social Media41 topic
  8. Sustainability42 topics
  9. Color Psychology31 topic
  10. Identity32 topics
  11. Kansei Engineering31 topic
  12. Wine Choice31 topic
  13. Wine Tourism31 topic
  14. Gender Roles21 topic
  15. Marketing Strategies21 topic
  16. Media Representation21 topic
  17. Memory21 topic
  18. Nostalgia21 topic
  19. Retail Economics21 topic
  20. Food Tourism11 topic
  21. Gastronomy11 topic

Where does Christian Bluemelhuber work?

Christian Bluemelhuber's main affiliation in the publication record is Solvay (Belgium), Belgium.

How many publications and citations does Christian Bluemelhuber have?

OpenAlex counts 21 works and 312 citations for Christian Bluemelhuber, an h-index of 5, ranking #4,057,329 of 7,710,434 researchers worldwide on the quality score.

Ranked on field-normalised citation excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.

Papers, co-authors, who cited this work and researchers on the nearest topics have tabs of their own, above. Is this your page? Claim it with your ORCID iD, or request a correction or removal.

Discussion

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