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Researcher · University of Vienna · Austria

Jörg Matthes

Jörg Matthes publishes mostly in Sociology and Political Science, Communication and Marketing, on topics such as Social Media and Politics, Consumer Behavior in Brand Consumption and Identification and Media Influence and Health.

ORCID 0000-0001-9408-955X OpenAlex
World rank
#59,909
of 1,633,909 ranked researchers
Rank in Austria
#553
of 10,230
Works
75
Citations
641
Citations per work
8.5

What does Jörg Matthes research?

Sociology and Political Science: 25.0%Communication: 19.4%Marketing: 8.3%Literature and Literary Theory: 6.5%other fields: 40.8%25%top field
Sociology and Political Science25.0%Communication19.4%Marketing8.3%Literature and Literary Theory6.5%other fields40.8%

Shares of their own output, by the field each of their topics belongs to. The grey slice is everything not listed.

  1. 1Sociology and Political Science25% of their works
  2. 2Communication19% of their works
  3. 3Marketing8% of their works
  4. 4Literature and Literary Theory6% of their works
  5. 5Social Psychology5% of their works
  6. 6Political Science and International Relations5% of their works

Research topics

Which keywords describe Jörg Matthes's research?

The keywords of their largest research topics: Social Media, Online Communication, Digital Divide, Political Participation, Brand Trust, Consumer Behavior, Agenda Setting and Media Framing.

Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.

All 18 words, with their numbers
  1. Social Media295 topics
  2. Online Communication172 topics
  3. Digital Divide111 topic
  4. Political Participation111 topic
  5. Brand Trust81 topic
  6. Consumer Behavior81 topic
  7. Agenda Setting71 topic
  8. Media Framing71 topic
  9. Narrative Persuasion71 topic
  10. Transportation71 topic
  11. Addiction61 topic
  12. Consumer Engagement61 topic
  13. Electronic Word-of-Mouth61 topic
  14. Well-being61 topic
  15. Crisis Communication31 topic
  16. Detection31 topic
  17. Hate Speech31 topic
  18. Public Relations31 topic

Where does Jörg Matthes work?

Jörg Matthes's main affiliation in the publication record is University of Vienna, Austria.

How many publications and citations does Jörg Matthes have?

Science Explorer counts 75 works and 641 citations for Jörg Matthes, ranking #59,909 of 1,633,909 researchers worldwide on the composite score.

Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.

Other researchers named Jörg Matthes

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