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Researcher · Universiti of Malaysia Sabah · Malaysia

Norazah Mohd Sukı

Norazah Mohd Sukı publishes mostly in Sociology and Political Science, Marketing and Information Systems and Management, on topics such as Technology Adoption and User Behaviour, Digital Marketing and Social Media and Environmental Sustainability in Business.

ORCID 0000-0002-8422-2449 OpenAlex
World rank
#55,774
of 7,710,434 ranked researchers
Rank in Malaysia
#139
of 41,196
Works
306
Citations
8.9k
Citations per work
29.0
h-index
50
i10-index 120Top 0.4% in Sociology and Political Science
Norazah Mohd Sukı

What does Norazah Mohd Sukı research?

Norazah Mohd Sukı's work is mostly in Business, Management and Accounting (28%), Social Sciences (18%), Decision Sciences (11%).

Social Sciences: 177 works · 57.7% of their workBusiness, Management and Accounting: 87 works · 28.3% of their workMarketing: 50 works · 16.4% of their workOrganizational Behavior and Human Resource Management: 24 works · 7.7% of their workStrategy and Management: 13 works · 4.2% of their workSocial Sciences: 55 works · 18.1% of their workSociology and Political Science: 55 works · 18.1% of their workDecision Sciences: 35 works · 11.3% of their workInformation Systems and Management: 35 works · 11.3% of their workEverything else: 118 works · 38.4% of their workPhysical Sciences: 12 works · 3.9% of their workEnvironmental Science: 12 works · 3.9% of their workManagement, Monitoring, Policy and Law: 12 works · 3.9% of their workTHEIR WORKNorazah Mohd Sukı306works
Physical Sciences4%Social Sciences58%

Their six largest subfields, inside their fields and domains; the grey slice is everything else they publish. The interactive view splits every one of their works down to single topics.

The fields and subfields, with their numbers
    1. Business, Management and Accounting8728.3%
    2. Social Sciences5518.1%
    3. Decision Sciences3511.3%
  2. Everything else11838.4%
    1. Environmental Science123.9%
  1. 1Sociology and Political Science18% of their works
  2. 2Marketing16% of their works
  3. 3Information Systems and Management11% of their works
  4. 4Organizational Behavior and Human Resource Management8% of their works
  5. 5Strategy and Management4% of their works
  6. 6Management, Monitoring, Policy and Law4% of their works

Research topics

Which keywords describe Norazah Mohd Sukı's research?

The keywords of their largest research topics: Consumer Behavior, Information Systems, Technology Acceptance Model, Electronic Word-of-Mouth, Social Media, Environmental Innovation, Green Consumption and Customer Satisfaction.

Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most. The words come from the keyword list OpenAlex gives each topic, not from the text of the papers, so a word can appear that none of the papers uses.

All 17 words, with their numbers
  1. Consumer Behavior1103 topics
  2. Information Systems921 topic
  3. Technology Acceptance Model921 topic
  4. Electronic Word-of-Mouth801 topic
  5. Social Media801 topic
  6. Environmental Innovation541 topic
  7. Green Consumption541 topic
  8. Customer Satisfaction531 topic
  9. Service Quality531 topic
  10. Brand Equity351 topic
  11. Brand Trust351 topic
  12. Environmental Attitudes311 topic
  13. Pro-environmental Behavior311 topic
  14. Customer Experience271 topic
  15. Multichannel Retailing271 topic
  16. Halal Tourism211 topic
  17. Religiosity211 topic

Where does Norazah Mohd Sukı work?

Norazah Mohd Sukı's main affiliation in the publication record is Universiti of Malaysia Sabah, Malaysia.

How many publications and citations does Norazah Mohd Sukı have?

OpenAlex counts 306 works and 8,885 citations for Norazah Mohd Sukı, an h-index of 50, ranking #55,774 of 7,710,434 researchers worldwide on the quality score.

Ranked on field-normalised citation excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.

Papers, co-authors, who cited this work and researchers on the nearest topics have tabs of their own, above. Is this your page? Claim it with your ORCID iD, or request a correction or removal.

Discussion

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