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Researcher · King Fahd University of Petroleum and Minerals · Saudi Arabia

Raouf Ahmad Rather

Raouf Ahmad Rather publishes mostly in Sociology and Political Science, Marketing and Organizational Behavior and Human Resource Management, on topics such as Digital Marketing and Social Media, Consumer Behavior in Brand Consumption and Identification and Customer Service Quality and Loyalty.

ORCID 0000-0002-9242-1165 OpenAlex
World rank
#7,567
of 7,710,434 ranked researchers
Rank in Saudi Arabia
#19
of 25,688
Works
134
Citations
7.6k
Citations per work
57.0
h-index
43
i10-index 74Top 0.7% in Sociology and Political Science
Raouf Ahmad Rather

What does Raouf Ahmad Rather research?

Raouf Ahmad Rather's work is mostly in Business, Management and Accounting (43%), Social Sciences (36%), Decision Sciences (5%).

Social Sciences: 112 works · 83.7% of their workBusiness, Management and Accounting: 57 works · 42.6% of their workMarketing: 33 works · 24.7% of their workOrganizational Behavior and Human Resource Management: 21 works · 15.5% of their workStrategy and Management: 3 works · 2.4% of their workSocial Sciences: 49 works · 36.5% of their workSociology and Political Science: 49 works · 36.5% of their workDecision Sciences: 6 works · 4.6% of their workInformation Systems and Management: 6 works · 4.6% of their workEverything else: 18 works · 13.4% of their workPhysical Sciences: 4 works · 2.9% of their workComputer Science: 4 works · 2.9% of their workArtificial Intelligence: 4 works · 2.9% of their workTHEIR WORKRaouf AhmadRather134works
Physical Sciences3%Social Sciences84%

Their six largest subfields, inside their fields and domains; the grey slice is everything else they publish. The interactive view splits every one of their works down to single topics.

The fields and subfields, with their numbers
    1. Business, Management and Accounting5742.6%
    2. Social Sciences4936.5%
    3. Decision Sciences64.6%
  2. Everything else1813.4%
    1. Computer Science42.9%
  1. 1Sociology and Political Science36% of their works
  2. 2Marketing25% of their works
  3. 3Organizational Behavior and Human Resource Management16% of their works
  4. 4Information Systems and Management5% of their works
  5. 5Artificial Intelligence3% of their works
  6. 6Strategy and Management2% of their works

Research topics

Which keywords describe Raouf Ahmad Rather's research?

The keywords of their largest research topics: Electronic Word-of-Mouth, Social Media, Brand Trust, Consumer Behavior, Customer Satisfaction, Service Quality, Destination Image and Tourist Satisfaction.

Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.

All 17 words, with their numbers
  1. Electronic Word-of-Mouth921 topic
  2. Social Media921 topic
  3. Brand Trust631 topic
  4. Consumer Behavior631 topic
  5. Customer Satisfaction571 topic
  6. Service Quality571 topic
  7. Destination Image251 topic
  8. Tourist Satisfaction251 topic
  9. Customer Experience202 topics
  10. Information Systems171 topic
  11. Technology Acceptance Model171 topic
  12. Impulse Buying121 topic
  13. Multichannel Retailing121 topic
  14. Co-Creation81 topic
  15. Embodiment81 topic
  16. Presence81 topic
  17. Value Creation81 topic

Where does Raouf Ahmad Rather work?

Raouf Ahmad Rather's main affiliation in the publication record is King Fahd University of Petroleum and Minerals, Saudi Arabia.

How many publications and citations does Raouf Ahmad Rather have?

OpenAlex counts 134 works and 7,644 citations for Raouf Ahmad Rather, an h-index of 43, ranking #7,567 of 7,710,434 researchers worldwide on the quality score.

Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.

Papers, co-authors, who cited this work and researchers on the nearest topics have tabs of their own, above. Is this your page? Claim it with your ORCID iD, or request a correction or removal.

Discussion

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