Ulf Aagerup
Ulf Aagerup publishes mostly in Marketing, Strategy and Management and Sociology and Political Science, on topics such as Consumer Behavior in Brand Consumption and Identification, Fashion and Cultural Textiles and Consumer Retail Behavior Studies.
- World rank
- #1,716,970 of 7,710,434 ranked researchers
- Rank in Sweden
- #22,197 of 71,437
- Works
- 35
- Citations
- 367
- Citations per work
- 10.5
What does Ulf Aagerup research?
Ulf Aagerup's work is mostly in Business, Management and Accounting (46%), Social Sciences (11%), Psychology (10%).
Their six largest subfields, inside their fields and domains; the grey slice is everything else they publish. The interactive view splits every one of their works down to single topics.
The fields and subfields, with their numbers
- Social Sciences2673.3%
- Business, Management and Accounting1646.3%
- Social Sciences410.8%
- Psychology39.7%
- Arts and Humanities26.5%
- Everything else926.7%
- 1Marketing31% of their works
- 2Strategy and Management15% of their works
- 3Sociology and Political Science11% of their works
- 4Social Psychology6% of their works
- 5Museology6% of their works
- 6Clinical Psychology3% of their works
Research topics
- Consumer Behavior in Brand Consumption and Identification
- Fashion and Cultural Textiles
- Consumer Retail Behavior Studies
- International Business and FDI
- Digital Marketing and Social Media
- Environmental Sustainability in Business
- Consumer Perception and Purchasing Behavior
- Innovation and Knowledge Management
Which keywords describe Ulf Aagerup's research?
The keywords of their largest research topics: Consumer Behavior, Brand Equity, Brand Trust, Globalization, Fashion, Clothing, Material Culture and Customer Experience.
- Green Consumption
- Dynamic Capabilities
- Body Image
- Multichannel Retailing
- Foreign Direct Investment
- Customer Experience
- Clothing
- Globalization
- Brand Equity
- Consumer Behavior
- Brand Trust
- Fashion
- Material Culture
- Electronic Word-of-Mouth
- Institutional Environment
- Social Media
- Cosmetics
- Environmental Innovation
- Knowledge Transfer
Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most. The words come from the keyword list OpenAlex gives each topic, not from the text of the papers, so a word can appear that none of the papers uses.
All 19 words, with their numbers
- Consumer Behavior213 topics
- Brand Equity151 topic
- Brand Trust151 topic
- Globalization102 topics
- Fashion92 topics
- Clothing61 topic
- Material Culture61 topic
- Customer Experience41 topic
- Electronic Word-of-Mouth41 topic
- Foreign Direct Investment41 topic
- Institutional Environment41 topic
- Multichannel Retailing41 topic
- Social Media41 topic
- Body Image31 topic
- Cosmetics31 topic
- Dynamic Capabilities31 topic
- Environmental Innovation31 topic
- Green Consumption31 topic
- Knowledge Transfer31 topic
Where does Ulf Aagerup work?
Ulf Aagerup's main affiliation in the publication record is Halmstad University, Sweden.
How many publications and citations does Ulf Aagerup have?
OpenAlex counts 35 works and 367 citations for Ulf Aagerup, an h-index of 9, ranking #1,716,970 of 7,710,434 researchers worldwide on the quality score.
Ranked on field-normalised citation excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.
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