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Researcher · University of South Florida · United States

Dipayan Biswas

Dipayan Biswas publishes mostly in Marketing, Experimental and Cognitive Psychology and Social Psychology, on topics such as Consumer Behavior in Brand Consumption and Identification, Color perception and design and Consumer Retail Behavior Studies.

ORCID 0000-0002-6015-8585 OpenAlex
World rank
#616,731
of 7,710,434 ranked researchers
Rank in United States
#211,058
of 1,627,098
Works
133
Citations
3.4k
Citations per work
25.8
h-index
26
i10-index 40Top 6.9% in Marketing
Dipayan Biswas

What does Dipayan Biswas research?

Dipayan Biswas's work is mostly in Business, Management and Accounting (20%), Psychology (15%), Neuroscience (10%).

Everything else: 65 works · 48.6% of their workSocial Sciences: 46 works · 34.6% of their workBusiness, Management and Accounting: 26 works · 19.6% of their workMarketing: 26 works · 19.6% of their workPsychology: 20 works · 15.0% of their workExperimental and Cognitive Psychology: 11 works · 8.1% of their workSocial Psychology: 9 works · 6.9% of their workLife Sciences: 22 works · 16.8% of their workNeuroscience: 14 works · 10.5% of their workCognitive Neuroscience: 8 works · 6.0% of their workSensory Systems: 6 works · 4.5% of their workAgricultural and Biological Sciences: 8 works · 6.3% of their workFood Science: 8 works · 6.3% of their workTHEIR WORKDipayan Biswas133works
Life Sciences17%Social Sciences35%

Their six largest subfields, inside their fields and domains; the grey slice is everything else they publish. The interactive view splits every one of their works down to single topics.

The fields and subfields, with their numbers
  1. Everything else6548.6%
    1. Business, Management and Accounting2619.6%
    2. Psychology2015.0%
    1. Neuroscience1410.5%
    2. Agricultural and Biological Sciences86.3%
  1. 1Marketing20% of their works
  2. 2Experimental and Cognitive Psychology8% of their works
  3. 3Social Psychology7% of their works
  4. 4Food Science6% of their works
  5. 5Cognitive Neuroscience6% of their works
  6. 6Sensory Systems4% of their works

Research topics

Which keywords describe Dipayan Biswas's research?

The keywords of their largest research topics: Consumer Behavior, Neuronal Oscillations, Brand Equity, Brand Trust, Color Psychology, Kansei Engineering, Crossmodal Processing and Customer Experience.

Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.

All 18 words, with their numbers
  1. Consumer Behavior392 topics
  2. Neuronal Oscillations302 topics
  3. Brand Equity281 topic
  4. Brand Trust281 topic
  5. Color Psychology221 topic
  6. Kansei Engineering221 topic
  7. Crossmodal Processing211 topic
  8. Customer Experience211 topic
  9. Multichannel Retailing211 topic
  10. Multisensory Integration211 topic
  11. COVID-19151 topic
  12. Olfactory Dysfunction151 topic
  13. Consumer Perception111 topic
  14. Marketing Strategies111 topic
  15. Retail Economics111 topic
  16. Sensory Analysis111 topic
  17. Cortical Networks91 topic
  18. Synchronization91 topic

Where does Dipayan Biswas work?

Dipayan Biswas's main affiliation in the publication record is University of South Florida, United States.

How many publications and citations does Dipayan Biswas have?

OpenAlex counts 133 works and 3,426 citations for Dipayan Biswas, an h-index of 26, ranking #616,731 of 7,710,434 researchers worldwide on the quality score.

Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.

Papers, co-authors, who cited this work and researchers on the nearest topics have tabs of their own, above. Is this your page? Claim it with your ORCID iD, or request a correction or removal.

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