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George P. Moschis

George P. Moschis publishes mostly in Marketing, Sociology and Political Science and Neuropsychology and Physiological Psychology, on topics such as Consumer Behavior in Brand Consumption and Identification, Digital Marketing and Social Media and Consumer Retail Behavior Studies.

World rank
#10,712
of 1,633,909 ranked researchers
Rank in United States
#5,149
of 358,040
Works
59
Citations
687
Citations per work
11.6

What does George P. Moschis research?

Marketing: 32.6%Sociology and Political Science: 20.9%Neuropsychology and Physiological Psychology: 7.0%Accounting: 7.0%other fields: 32.5%33%top field
Marketing32.6%Sociology and Political Science20.9%Neuropsychology and Physiological Psychology7.0%Accounting7.0%other fields32.5%

Shares of their own output, by the field each of their topics belongs to. The grey slice is everything not listed.

  1. 1Marketing33% of their works
  2. 2Sociology and Political Science21% of their works
  3. 3Neuropsychology and Physiological Psychology7% of their works
  4. 4Accounting7% of their works
  5. 5Demography5% of their works
  6. 6Applied Psychology5% of their works

Research topics

Which keywords describe George P. Moschis's research?

The keywords of their largest research topics: Consumer Behavior, Brand Equity, Brand Trust, User-Generated Content, Electronic Word-of-Mouth, Social Media, Collaborative Consumption and Customer Experience.

Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.

All 18 words, with their numbers
  1. Consumer Behavior133 topics
  2. Brand Equity61 topic
  3. Brand Trust61 topic
  4. User-Generated Content62 topics
  5. Electronic Word-of-Mouth51 topic
  6. Social Media51 topic
  7. Collaborative Consumption41 topic
  8. Customer Experience41 topic
  9. Multichannel Retailing41 topic
  10. Sharing Economy41 topic
  11. Aging31 topic
  12. Emotion31 topic
  13. Family Support31 topic
  14. Financial Literacy31 topic
  15. Intergenerational Relations31 topic
  16. Retirement Planning31 topic
  17. Innovation11 topic
  18. Open Source Software11 topic

Where does George P. Moschis work?

George P. Moschis's main affiliation in the publication record is Georgia State University, United States.

How many publications and citations does George P. Moschis have?

Science Explorer counts 59 works and 687 citations for George P. Moschis, ranking #10,712 of 1,633,909 researchers worldwide on the composite score.

Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.

Papers, co-authors, who cited this work and researchers on the nearest topics are in the interactive view on the map. Is this your page? Request a correction or removal.