Science Explorer Back to mapMap
Discussion
Researcher · Griffith University · Australia

Haroon Iqbal Maseeh

Haroon Iqbal Maseeh publishes mostly in Marketing, Sociology and Political Science and Organizational Behavior and Human Resource Management, on topics such as Digital Marketing and Social Media, Consumer Behavior in Brand Consumption and Identification and Customer Service Quality and Loyalty.

ORCID 0000-0002-0067-4086 OpenAlex
World rank
#49,969
of 7,710,434 ranked researchers
Rank in Australia
#1,530
of 140,210
Works
45
Citations
1.6k
Citations per work
35.4
h-index
18
i10-index 23Top 16% in Marketing
Haroon Iqbal Maseeh

What does Haroon Iqbal Maseeh research?

Haroon Iqbal Maseeh's work is mostly in Business, Management and Accounting (41%), Social Sciences (23%), Decision Sciences (9%).

Social Sciences: 33 works · 72.6% of their workBusiness, Management and Accounting: 18 works · 40.6% of their workMarketing: 13 works · 28.1% of their workOrganizational Behavior and Human Resource Management: 5 works · 10.2% of their workManagement Information Systems: 1 works · 2.3% of their workSocial Sciences: 11 works · 23.4% of their workSociology and Political Science: 11 works · 23.4% of their workDecision Sciences: 4 works · 8.6% of their workInformation Systems and Management: 4 works · 8.6% of their workEverything else: 11 works · 24.3% of their workPhysical Sciences: 1 works · 3.1% of their workComputer Science: 1 works · 3.1% of their workArtificial Intelligence: 1 works · 3.1% of their workTHEIR WORKHaroon IqbalMaseeh45works
Physical Sciences3%Social Sciences73%

Their six largest subfields, inside their fields and domains; the grey slice is everything else they publish. The interactive view splits every one of their works down to single topics.

The fields and subfields, with their numbers
    1. Business, Management and Accounting1840.6%
    2. Social Sciences1123.4%
    3. Decision Sciences48.6%
  2. Everything else1124.3%
    1. Computer Science13.1%
  1. 1Marketing28% of their works
  2. 2Sociology and Political Science23% of their works
  3. 3Organizational Behavior and Human Resource Management10% of their works
  4. 4Information Systems and Management9% of their works
  5. 5Artificial Intelligence3% of their works
  6. 6Management Information Systems2% of their works

Research topics

Which keywords describe Haroon Iqbal Maseeh's research?

The keywords of their largest research topics: Consumer Behavior, Electronic Word-of-Mouth, Social Media, Brand Equity, Brand Trust, Customer Satisfaction, Service Quality and Information Systems.

Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most. The words come from the keyword list OpenAlex gives each topic, not from the text of the papers, so a word can appear that none of the papers uses.

All 17 words, with their numbers
  1. Consumer Behavior192 topics
  2. Electronic Word-of-Mouth171 topic
  3. Social Media171 topic
  4. Brand Equity151 topic
  5. Brand Trust151 topic
  6. Customer Satisfaction111 topic
  7. Service Quality111 topic
  8. Information Systems91 topic
  9. Technology Acceptance Model91 topic
  10. Customer Experience81 topic
  11. Multichannel Retailing81 topic
  12. Collaborative Consumption41 topic
  13. Online Social Networks41 topic
  14. Privacy Concerns41 topic
  15. Sharing Economy41 topic
  16. Crowdfunding31 topic
  17. Fintech31 topic

Where does Haroon Iqbal Maseeh work?

Haroon Iqbal Maseeh's main affiliation in the publication record is Griffith University, Australia.

How many publications and citations does Haroon Iqbal Maseeh have?

OpenAlex counts 45 works and 1,592 citations for Haroon Iqbal Maseeh, an h-index of 18, ranking #49,969 of 7,710,434 researchers worldwide on the quality score.

Ranked on field-normalised citation excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.

Papers, co-authors, who cited this work and researchers on the nearest topics have tabs of their own, above. Is this your page? Claim it with your ORCID iD, or request a correction or removal.

Discussion

Ask a question or share a note about Haroon Iqbal Maseeh. Keep it to the research: no personal attacks, advertising or links. Any reader can report a post, which collapses it for everyone until it is opened.