Jochen Wirtz
Jochen Wirtz publishes mostly in Marketing, Organizational Behavior and Human Resource Management and Sociology and Political Science, on topics such as Customer Service Quality and Loyalty, Service and Product Innovation and Consumer Retail Behavior Studies.
- World rank
- #7,591 of 7,710,434 ranked researchers
- Rank in Singapore
- #52 of 23,642
- Works
- 362
- Citations
- 28k
- Citations per work
- 76.4
What does Jochen Wirtz research?
Jochen Wirtz's work is mostly in Business, Management and Accounting (52%), Social Sciences (11%), Computer Science (6%).
Their six largest subfields, inside their fields and domains; the grey slice is everything else they publish. The interactive view splits every one of their works down to single topics.
The fields and subfields, with their numbers
- Social Sciences22662.5%
- Business, Management and Accounting18751.6%
- Social Sciences3910.9%
- Everything else11431.4%
- Physical Sciences226.1%
- Computer Science226.1%
- 1Marketing23% of their works
- 2Organizational Behavior and Human Resource Management15% of their works
- 3Sociology and Political Science11% of their works
- 4Strategy and Management9% of their works
- 5Artificial Intelligence6% of their works
- 6Management Information Systems5% of their works
Research topics
Which keywords describe Jochen Wirtz's research?
The keywords of their largest research topics: Customer Experience, Customer Satisfaction, Service Quality, Consumer Behavior, Co-Creation, Value Creation, Impulse Buying and Multichannel Retailing.
- Retail Economics
- Sharing Economy
- Service Robots
- Brand Equity
- Social Media
- Multichannel Retailing
- Value Creation
- Consumer Behavior
- Customer Satisfaction
- Customer Experience
- Service Quality
- Co-Creation
- Impulse Buying
- Electronic Word-of-Mouth
- Artificial Intelligence
- Brand Trust
- Collaborative Consumption
- Marketing Strategies
Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.
All 18 words, with their numbers
- Customer Experience1413 topics
- Customer Satisfaction1071 topic
- Service Quality1071 topic
- Consumer Behavior833 topics
- Co-Creation531 topic
- Value Creation531 topic
- Impulse Buying451 topic
- Multichannel Retailing451 topic
- Electronic Word-of-Mouth441 topic
- Social Media441 topic
- Artificial Intelligence431 topic
- Brand Equity431 topic
- Brand Trust431 topic
- Service Robots431 topic
- Collaborative Consumption241 topic
- Sharing Economy241 topic
- Marketing Strategies161 topic
- Retail Economics161 topic
Where does Jochen Wirtz work?
Jochen Wirtz's main affiliation in the publication record is National University of Singapore, Singapore.
How many publications and citations does Jochen Wirtz have?
OpenAlex counts 362 works and 27,658 citations for Jochen Wirtz, an h-index of 73, ranking #7,591 of 7,710,434 researchers worldwide on the quality score.
Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.
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Discussion
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