Myriam Ertz
Myriam Ertz publishes mostly in Marketing, Sociology and Political Science and Strategy and Management, on topics such as Sharing Economy and Platforms, Digital Marketing and Social Media and Environmental Sustainability in Business.
- World rank
- #38,388 of 7,710,434 ranked researchers
- Rank in Canada
- #1,014 of 183,316
- Works
- 224
- Citations
- 5.2k
- Citations per work
- 23.1
What does Myriam Ertz research?
Myriam Ertz's work is mostly in Business, Management and Accounting (37%), Social Sciences (14%), Environmental Science (4%).
Their six largest subfields, inside their fields and domains; the grey slice is everything else they publish. The interactive view splits every one of their works down to single topics.
The fields and subfields, with their numbers
- Social Sciences12254.3%
- Business, Management and Accounting8337.0%
- Social Sciences3113.8%
- Decision Sciences83.5%
- Everything else8537.8%
- Physical Sciences187.9%
- Environmental Science94.2%
- Engineering83.7%
- 1Marketing28% of their works
- 2Sociology and Political Science14% of their works
- 3Strategy and Management9% of their works
- 4Management, Monitoring, Policy and Law4% of their works
- 5Industrial and Manufacturing Engineering4% of their works
- 6Information Systems and Management4% of their works
Research topics
Which keywords describe Myriam Ertz's research?
The keywords of their largest research topics: Consumer Behavior, Environmental Management, Collaborative Consumption, Sharing Economy, Electronic Word-of-Mouth, Social Media, Customer Experience and Environmental Innovation.
- Co-Creation
- Circular Economy
- Multichannel Retailing
- Environmental Attitudes
- Brand Equity
- Environmental Innovation
- Social Media
- Sharing Economy
- Environmental Management
- Consumer Behavior
- Collaborative Consumption
- Electronic Word-of-Mouth
- Customer Experience
- Green Consumption
- Brand Trust
- Impulse Buying
- Pro-environmental Behavior
- Sustainable Supply Chain Management
- Value Creation
Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most. The words come from the keyword list OpenAlex gives each topic, not from the text of the papers, so a word can appear that none of the papers uses.
All 19 words, with their numbers
- Consumer Behavior1133 topics
- Environmental Management562 topics
- Collaborative Consumption491 topic
- Sharing Economy491 topic
- Electronic Word-of-Mouth441 topic
- Social Media441 topic
- Customer Experience412 topics
- Environmental Innovation341 topic
- Green Consumption341 topic
- Brand Equity301 topic
- Brand Trust301 topic
- Environmental Attitudes231 topic
- Impulse Buying231 topic
- Multichannel Retailing231 topic
- Pro-environmental Behavior231 topic
- Circular Economy221 topic
- Sustainable Supply Chain Management221 topic
- Co-Creation181 topic
- Value Creation181 topic
Where does Myriam Ertz work?
Myriam Ertz's main affiliation in the publication record is Université du Québec à Chicoutimi, Canada.
How many publications and citations does Myriam Ertz have?
OpenAlex counts 224 works and 5,183 citations for Myriam Ertz, an h-index of 40, ranking #38,388 of 7,710,434 researchers worldwide on the quality score.
Ranked on field-normalised citation excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.
Papers, co-authors, who cited this work and researchers on the nearest topics have tabs of their own, above. Is this your page? Claim it with your ORCID iD, or request a correction or removal.
Discussion
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