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Researcher · Universitas Budi Luhur · Indonesia

Nora Andira Brabo

Nora Andira Brabo publishes mostly in Marketing, Demography and Organizational Behavior and Human Resource Management, on topics such as Consumer Behavior and Marketing Influence, SMEs Development and Digital Marketing and Employee Performance and Leadership.

OpenAlex
World rank
#3,890,828
of 7,710,434 ranked researchers
Rank in Indonesia
#22,142
of 148,020
Works
17
Citations
32
Citations per work
1.9
h-index
3
i10-index 1Top 93% in Marketing
Nora Andira Brabo

What does Nora Andira Brabo research?

Nora Andira Brabo's work is mostly in Business, Management and Accounting (37%), Social Sciences (26%), Health Professions (6%).

Social Sciences: 11 works · 63.0% of their workBusiness, Management and Accounting: 6 works · 37.0% of their workMarketing: 4 works · 22.2% of their workOrganizational Behavior and Human Resource Management: 2 works · 11.1% of their workManagement Information Systems: 1 works · 3.7% of their workSocial Sciences: 4 works · 26.0% of their workDemography: 3 works · 16.7% of their workSociology and Political Science: 2 works · 9.3% of their workEverything else: 5 works · 31.4% of their workHealth Sciences: 1 works · 5.6% of their workHealth Professions: 1 works · 5.6% of their workHealth Information Management: 1 works · 5.6% of their workTHEIR WORKNora Andira Brabo17works
Health Sciences6%Social Sciences63%

Their six largest subfields, inside their fields and domains; the grey slice is everything else they publish. The interactive view splits every one of their works down to single topics.

The fields and subfields, with their numbers
    1. Business, Management and Accounting637.0%
    2. Social Sciences426.0%
  2. Everything else531.4%
    1. Health Professions15.6%
  1. 1Marketing22% of their works
  2. 2Demography17% of their works
  3. 3Organizational Behavior and Human Resource Management11% of their works
  4. 4Sociology and Political Science9% of their works
  5. 5Health Information Management6% of their works
  6. 6Management Information Systems4% of their works

Research topics

Which keywords describe Nora Andira Brabo's research?

The keywords of their largest research topics: Consumer Behavior, Customer Satisfaction, Social Media, E-commerce, Service Quality, Brand Image, COVID-19 and Pandemic.

Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most. The words come from the keyword list OpenAlex gives each topic, not from the text of the papers, so a word can appear that none of the papers uses.

All 24 words, with their numbers
  1. Consumer Behavior143 topics
  2. Customer Satisfaction133 topics
  3. Social Media132 topics
  4. E-commerce122 topics
  5. Service Quality122 topics
  6. Brand Image91 topic
  7. COVID-1991 topic
  8. Pandemic91 topic
  9. Purchase Decision91 topic
  10. Information Technology52 topics
  11. Organizational Performance52 topics
  12. Consumer Engagement41 topic
  13. Electronic Word-of-Mouth41 topic
  14. Leadership41 topic
  15. Skills41 topic
  16. Digital Healthcare Services31 topic
  17. Supply Chain Management32 topics
  18. Technology Acceptance31 topic
  19. Brand Equity21 topic
  20. Brand Trust21 topic
  21. Operations Research21 topic
  22. Production Management21 topic
  23. Machine Learning11 topic
  24. Smart Cities11 topic

Where does Nora Andira Brabo work?

Nora Andira Brabo's main affiliation in the publication record is Universitas Budi Luhur, Indonesia.

How many publications and citations does Nora Andira Brabo have?

OpenAlex counts 17 works and 32 citations for Nora Andira Brabo, an h-index of 3, ranking #3,890,828 of 7,710,434 researchers worldwide on the quality score.

Ranked on field-normalised citation excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.

Papers, co-authors, who cited this work and researchers on the nearest topics have tabs of their own, above. Is this your page? Claim it with your ORCID iD, or request a correction or removal.

Discussion

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