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Researcher · Thuongmai University · Vietnam

Tran Hung Nguyen

Tran Hung Nguyen publishes mostly in Marketing, Information Systems and Management and Sociology and Political Science, on topics such as Technology Adoption and User Behaviour, Consumer Retail Behavior Studies and Digital Marketing and Social Media.

ORCID 0000-0002-5777-9110 OpenAlex
World rank
#1,775,826
of 7,710,434 ranked researchers
Rank in Vietnam
#1,403
of 12,105
Works
15
Citations
447
Citations per work
29.8
h-index
7
i10-index 6Top 61% in Marketing
Tran Hung Nguyen

What does Tran Hung Nguyen research?

Tran Hung Nguyen's work is mostly in Business, Management and Accounting (26%), Decision Sciences (17%), Social Sciences (17%).

Social Sciences: 10 works · 66.7% of their workBusiness, Management and Accounting: 4 works · 26.2% of their workMarketing: 3 works · 16.7% of their workOrganizational Behavior and Human Resource Management: 1 works · 9.5% of their workDecision Sciences: 3 works · 16.7% of their workInformation Systems and Management: 3 works · 16.7% of their workSocial Sciences: 3 works · 16.7% of their workSociology and Political Science: 3 works · 16.7% of their workEconomics, Econometrics and Finance: 1 works · 7.1% of their workEconomics and Econometrics: 1 works · 7.1% of their workEverything else: 4 works · 23.8% of their workPhysical Sciences: 1 works · 9.5% of their workComputer Science: 1 works · 9.5% of their workArtificial Intelligence: 1 works · 9.5% of their workTHEIR WORKTran Hung Nguyen15works
Physical Sciences10%Social Sciences67%

Their six largest subfields, inside their fields and domains; the grey slice is everything else they publish. The interactive view splits every one of their works down to single topics.

The fields and subfields, with their numbers
    1. Business, Management and Accounting426.2%
    2. Decision Sciences316.7%
    3. Social Sciences316.7%
    4. Economics, Econometrics and Finance17.1%
  2. Everything else423.8%
    1. Computer Science19.5%
  1. 1Marketing17% of their works
  2. 2Information Systems and Management17% of their works
  3. 3Sociology and Political Science17% of their works
  4. 4Organizational Behavior and Human Resource Management10% of their works
  5. 5Artificial Intelligence10% of their works
  6. 6Economics and Econometrics7% of their works

Research topics

Which keywords describe Tran Hung Nguyen's research?

The keywords of their largest research topics: Customer Experience, Information Systems, Technology Acceptance Model, Electronic Word-of-Mouth, Impulse Buying, Multichannel Retailing, Social Media and Customer Satisfaction.

Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.

All 20 words, with their numbers
  1. Customer Experience92 topics
  2. Information Systems71 topic
  3. Technology Acceptance Model71 topic
  4. Electronic Word-of-Mouth61 topic
  5. Impulse Buying61 topic
  6. Multichannel Retailing61 topic
  7. Social Media61 topic
  8. Customer Satisfaction52 topics
  9. Artificial Intelligence42 topics
  10. Perceived Value41 topic
  11. Service Quality41 topic
  12. Chatbots31 topic
  13. Service Robots31 topic
  14. Smart Cities22 topics
  15. Big Data11 topic
  16. Geodetic11 topic
  17. Healthcare11 topic
  18. Machine Learning11 topic
  19. Monitoring11 topic
  20. Urban Innovation11 topic

Where does Tran Hung Nguyen work?

Tran Hung Nguyen's main affiliation in the publication record is Thuongmai University, Vietnam.

How many publications and citations does Tran Hung Nguyen have?

OpenAlex counts 15 works and 447 citations for Tran Hung Nguyen, an h-index of 7, ranking #1,775,826 of 7,710,434 researchers worldwide on the quality score.

Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.

Papers, co-authors, who cited this work and researchers on the nearest topics have tabs of their own, above. Is this your page? Claim it with your ORCID iD, or request a correction or removal.

Discussion

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