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University · Hanoi · Vietnam

Thuongmai University

In research, Thuongmai University stands highest in Social Sciences (#1,769 of 10,521 worldwide), Social Sciences (#1,790 of 6,365 worldwide) and Business, Management and Accounting (#868 of 2,578 worldwide), 2022–2025. Relative to its size it is most specialised in Ecology, Marketing and Strategy and Management — Ecology is 16.9× its share of world research.

tmu.edu.vnROR OpenAlex
World rank, 2022–2025
#8,311
of 28,054 · #17,735 all time
Rank in Vietnam
#34
of 161
Research works
1.2k
▲ 418% vs 2013–17
Citations
5.4k
4.6 per fractional work
Top-10% rate
15.5%
record average 16.5%
Open access
80%
world 28%

What is Thuongmai University known for in research?

The fields where it stands highest, 2022–2025, ranked among every institution above the floor in each field.

FieldWorld rankWhere that sitsTop-10% rateWorksAll time
Social SciencesDomain #1,769 of 10,521 21.0%461 #3592
Social SciencesField #1,790 of 6,365 19.4%114 #3509
Business, Management and AccountingField #868 of 2,578 20.0%187 #1648
Economics, Econometrics and FinanceField #966 of 1,775 22.4%96 #2215
Strategy and ManagementSubfield #385 of 635 14.6%66 —
Economics and EconometricsSubfield #858 of 1,272 23.6%68 —
Sociology and Political ScienceSubfield #1,832 of 2,578 16.4%68 —
Physical SciencesDomain #9,410 of 12,888 7.8%253 #17600
Environmental ScienceField #2,935 of 3,551 4.6%124 #5562
EngineeringField #6,300 of 6,636 6.7%63 —

Each strip is that field’s whole ranked pool, with the notch where Thuongmai University sits in it, in the colour of the band that rank falls in. The track under the rate is the rate itself: it carries no world mark, because the world rate differs by field (from about 6% to 21% in this record).

Which of those standings moved

The same fields on both windows: where it stood over the whole record, and where it stands in 2022–2025. The distance is the story, and it is the one thing the two rank columns above cannot show.

  1. Social Sciences#3,592 #1,769
  2. Social Sciences#3,509 #1,790
  3. Business, Management and Accounting#1,648 #868
  4. Economics, Econometrics and Finance#2,215 #966
  5. Physical Sciences#17,600 #9,410
  6. Environmental Science#5,562 #2,935
all time2022–2025, better2022–2025, worse

A dot further right is a better standing. Fields it was not ranked in over the whole record are left out.

What does Thuongmai University specialise in?

Where its research is concentrated relative to its size: Ecology takes 16.9× the share of its output that it takes of world research.

  1. EcologySubfield · 101.0 works17×
  2. MarketingSubfield · 35.5 works11×
  3. Strategy and ManagementSubfield · 65.7 works9.9×
  4. Information Systems and ManagementSubfield · 20.0 works9.2×
  5. Business, Management and AccountingField · 187.4 works7.6×
← less than its size predicts1×more →

Location quotient, a volume reading rather than an impact one. It surfaces small, lopsided specialities.

Field profile

Location quotient across every field it publishes in: outside the ring is more than an institution of this size would be expected to publish, inside it is less.

Agricultural and Biological Sciences: 0.52× its world share, 19 worksAgricultural and Bio…Biochemistry, Genetics and Molecular Biology: 0.09× its world share, 4 worksBiochemistry, Geneti…Immunology and Microbiology: 0.03× its world share, 0 worksImmunology and Micro…Neuroscience: 0.11× its world share, 1 worksNeurosciencePharmacology, Toxicology and Pharmaceutics: 0.37× its world share, 1 worksPharmacology, Toxico…Chemistry: 0.26× its world share, 3 worksChemistryComputer Science: 0.75× its world share, 44 worksComputer ScienceEarth and Planetary Sciences: 0.17× its world share, 2 worksEarth and Planetary …Energy: 0.51× its world share, 4 worksEnergyEngineering: 0.56× its world share, 64 worksEngineeringEnvironmental Science: 3.29× its world share, 124 worksEnvironmental ScienceMaterials Science: 0.25× its world share, 6 worksMaterials ScienceMathematics: 0.48× its world share, 4 worksMathematicsPhysics and Astronomy: 0.11× its world share, 2 worksPhysics and AstronomyDentistry: 0.19× its world share, 1 worksDentistryHealth Professions: 0.22× its world share, 4 worksHealth ProfessionsMedicine: 0.11× its world share, 16 worksMedicineNursing: 0.20× its world share, 1 worksNursingArts and Humanities: 0.72× its world share, 16 worksArts and HumanitiesBusiness, Management and Accounting: 7.64× its world share, 187 worksBusiness, Management…Decision Sciences: 4.58× its world share, 34 worksDecision SciencesEconomics, Econometrics and Finance: 5.87× its world share, 96 worksEconomics, Econometr…Psychology: 0.59× its world share, 14 worksPsychologySocial Sciences: 1.19× its world share, 114 worksSocial Sciences1×world share
more than its size predictsabout as predictedless

Rings at 0.5×, 1× and 2×. Widest outward: Business, Management and Accounting, 7.6×. Every wedge is a field page.

Who are the top researchers at Thuongmai University?

Ranked on the composite score, Ninh Nguyen lead among researchers whose main affiliation is Thuongmai University.

  1. 1 Ninh Nguyen Vietnam · #392,618 worldwide 224 citations · 18 works
All ranked researchers at Thuongmai University

Which keywords describe research at Thuongmai University?

By fractional works in 2022–2025, weighted toward what it does more of than the world: Risk Assessment, GIS-based Evaluation, Fuzzy Mathematics, Set Pair Analysis, Economic Growth, Environmental Management, Innovation and Infrastructure.

▲ more of its work than of the world’s◆ about the world’s share▼ less than the world’s

Size is fractional works in 2022–2025 in the topics tagged with each word; colour is the word's share of this institution's work against its share of the world's. The 40 words are chosen for being large and distinctive. Each links to the topic it comes from most.

All 40 words, with their numbers
  1. Risk Assessment104▲ 20×9 topics
  2. GIS-based Evaluation99▲ 399×2 topics
  3. Fuzzy Mathematics99▲ 622×1 topic
  4. Set Pair Analysis99▲ 622×1 topic
  5. Economic Growth52▲ 8.0×24 topics
  6. Globalization41▲ 2.8×26 topics
  7. Innovation40▲ 5.0×29 topics
  8. Sustainable Development40▲ 3.3×32 topics
  9. Sustainability39▲ 2.1×33 topics
  10. Environmental Management36▲ 12×9 topics
  11. Corporate Governance33▲ 5.9×17 topics
  12. Consumer Behavior32▲ 6.8×9 topics
  13. Environmental Impact32▲ 2.5×19 topics
  14. Infrastructure31▲ 33×4 topics
  15. Financial Performance30▲ 6.7×11 topics
  16. Economic Development30▲ 4.8×20 topics
  17. Identity26▲ 4.8×3 topics
  18. Culture26▲ 6.5×5 topics
  19. Religion26▲ 7.2×5 topics
  20. Supply Chain Management26▲ 3.7×14 topics
  21. Vietnam26▲ 83×2 topics
  22. Society26▲ 17×2 topics
  23. History26▲ 4.8×3 topics
  24. Gender25▲ 6.1×2 topics
  25. Politics25▲ 12×2 topics
  26. E-commerce24▲ 5.2×6 topics
  27. Regional Development22▲ 8.1×9 topics
  28. Online Shopping21▲ 15×2 topics
  29. Monitoring20▲ 29×2 topics
  30. Geodetic20▲ 385×1 topic
  31. Leveling20▲ 385×1 topic
  32. Technology Acceptance Model20▲ 18×2 topics
  33. User Satisfaction20▲ 14×3 topics
  34. Information Systems20▲ 15×1 topic
  35. Partial Least Squares20▲ 27×1 topic
  36. Customer Satisfaction19▲ 7.9×5 topics
  37. Shareholder Value19▲ 24×2 topics
  38. User-Generated Content19▲ 18×2 topics
  39. Consumer Engagement19▲ 20×1 topic
  40. Electronic Word-of-Mouth19▲ 20×1 topic

Which research topics does Thuongmai University publish most on?

By volume in 2022–2025: Research studies in Vietnam, Vietnamese History and Culture Studies, Geodetic Measurements and Engineering Structures and Technology Adoption and User Behaviour.

Research studies in Viet…99Research studies in Vietnam: 99 fractional worksVietnamese History and Culture Studies: 25 fractional worksGeodetic Measurements and Engineering Structures: 20 fractional worksTechnology Adoption and User Behaviour: 20 fractional worksDigital Marketing and Social Media: 19 fractional worksEnvironmental Sustainability in Business: 16 fractional worksCustomer Service Quality and Loyalty: 12 fractional worksGlobal trade and economics: 12 fractional worksInternational Business and FDI: 10 fractional worksCorporate Social Responsibility Reporting: 10 fractional works
EcologySociology and Political ScienceCivil and Structural EngineeringInformation Systems and Management4 others

Area is fractional works; colour is the subfield each topic belongs to.

  1. 1 Research studies in Vietnam Ecology 99 works
  2. 2 Vietnamese History and Culture Studies Sociology and Political Science 25 works
  3. 3 Geodetic Measurements and Engineering Structures Civil and Structural Engineering 20 works
  4. 4 Technology Adoption and User Behaviour Information Systems and Management 20 works
  5. 5 Digital Marketing and Social Media Sociology and Political Science 19 works
  6. 6 Environmental Sustainability in Business Marketing 16 works
  7. 7 Customer Service Quality and Loyalty Organizational Behavior and Human Resource Management 12 works
  8. 8 Global trade and economics General Economics, Econometrics and Finance 12 works
  9. 9 International Business and FDI Strategy and Management 10 works
  10. 10 Corporate Social Responsibility Reporting Strategy and Management 10 works

How open and international is its research?

Against the world’s own shares — the tick on each track. Both are shares of its output, so they sit on one scale and can be read against each other as well as against the world.

openly available80.2%not open19.8%

World: 28% of research is openly available.

with international co-authors12.9%domestic only87.1%

World: 19% is written across borders.

How has Thuongmai University's research output changed?

Output in 2018–2022 was 418% higher than in 2013–2017.

201020152020
grewheldshrank

The same series as a ribbon — one cell per year, darker for more. The line above answers how much; this answers when.

Other research institutions in Hanoi

All research institutions in Hanoi

Research measures only: rankings here say nothing about teaching, admissions or student experience. Comparable institutions and collaboration partners are in the interactive view on the map.