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Weng Marc Lim

Weng Marc Lim publishes mostly in Marketing, Sociology and Political Science and Strategy and Management, on topics such as Digital Marketing and Social Media, Consumer Behavior in Brand Consumption and Identification and Sharing Economy and Platforms.

World rank
#20,709
of 1,633,909 ranked researchers
Rank in Malaysia
#17
of 7,538
Works
69
Citations
1k
Citations per work
15.1

What does Weng Marc Lim research?

Marketing: 15.2%Sociology and Political Science: 15.2%Strategy and Management: 11.4%Organizational Behavior and Human Resource Management: 6.7%other fields: 51.5%15%top field
Marketing15.2%Sociology and Political Science15.2%Strategy and Management11.4%Organizational Behavior and Human Resource Management6.7%other fields51.5%

Shares of their own output, by the field each of their topics belongs to. The grey slice is everything not listed.

  1. 1Marketing15% of their works
  2. 2Sociology and Political Science15% of their works
  3. 3Strategy and Management11% of their works
  4. 4Organizational Behavior and Human Resource Management7% of their works
  5. 5Demography5% of their works
  6. 6Human-Computer Interaction4% of their works

Research topics

Which keywords describe Weng Marc Lim's research?

The keywords of their largest research topics: Consumer Behavior, Electronic Word-of-Mouth, Social Media, Brand Equity, Brand Trust, Collaborative Consumption, Information Systems and Older Adults.

Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.

All 17 words, with their numbers
  1. Consumer Behavior133 topics
  2. Electronic Word-of-Mouth81 topic
  3. Social Media81 topic
  4. Brand Equity61 topic
  5. Brand Trust61 topic
  6. Collaborative Consumption41 topic
  7. Information Systems41 topic
  8. Older Adults41 topic
  9. Sharing Economy41 topic
  10. Technology Acceptance Model41 topic
  11. Technology Use41 topic
  12. Environmental Innovation31 topic
  13. Green Consumption31 topic
  14. Leadership31 topic
  15. Strategic Thinking31 topic
  16. Embodiment21 topic
  17. Presence21 topic

Where does Weng Marc Lim work?

Weng Marc Lim's main affiliation in the publication record is Swinburne University of Technology Sarawak Campus, Malaysia.

How many publications and citations does Weng Marc Lim have?

Science Explorer counts 69 works and 1,041 citations for Weng Marc Lim, ranking #20,709 of 1,633,909 researchers worldwide on the composite score.

Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.

Papers, co-authors, who cited this work and researchers on the nearest topics are in the interactive view on the map. Is this your page? Request a correction or removal.