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Researcher · Universitas Dharmas Indonesia · Indonesia

Yesi Elsandra

Yesi Elsandra publishes mostly in Marketing, Demography and Sociology and Political Science, on topics such as Consumer Behavior and Marketing Influence, SMEs Development and Digital Marketing and Agriculture and Agroindustry Studies.

OpenAlex
World rank
#5,100,754
of 7,710,434 ranked researchers
Rank in Indonesia
#43,313
of 148,020
Works
22
Citations
45
Citations per work
2.0
h-index
3
i10-index 2Top 93% in Marketing
Yesi Elsandra

What does Yesi Elsandra research?

Yesi Elsandra's work is mostly in Business, Management and Accounting (29%), Social Sciences (23%), Agricultural and Biological Sciences (7%).

Social Sciences: 11 works · 52.0% of their workBusiness, Management and Accounting: 6 works · 28.9% of their workMarketing: 4 works · 18.8% of their workOrganizational Behavior and Human Resource Management: 2 works · 10.1% of their workSocial Sciences: 5 works · 23.1% of their workDemography: 3 works · 13.0% of their workSociology and Political Science: 2 works · 10.1% of their workEverything else: 7 works · 33.6% of their workLife Sciences: 2 works · 7.2% of their workAgricultural and Biological Sciences: 2 works · 7.2% of their workGeneral Agricultural and Biological Sciences: 2 works · 7.2% of their workHealth Sciences: 2 works · 7.2% of their workHealth Professions: 2 works · 7.2% of their workHealth Information Management: 2 works · 7.2% of their workTHEIR WORKYesi Elsandra22works
Life Sciences7%Health Sciences7%Social Sciences52%

Their six largest subfields, inside their fields and domains; the grey slice is everything else they publish. The interactive view splits every one of their works down to single topics.

The fields and subfields, with their numbers
    1. Business, Management and Accounting628.9%
    2. Social Sciences523.1%
  2. Everything else733.6%
    1. Agricultural and Biological Sciences27.2%
    1. Health Professions27.2%
  1. 1Marketing19% of their works
  2. 2Demography13% of their works
  3. 3Sociology and Political Science10% of their works
  4. 4Organizational Behavior and Human Resource Management10% of their works
  5. 5General Agricultural and Biological Sciences7% of their works
  6. 6Health Information Management7% of their works

Research topics

Which keywords describe Yesi Elsandra's research?

The keywords of their largest research topics: Consumer Behavior, Customer Satisfaction, Service Quality, E-commerce, Brand Image, Purchase Decision, Social Media and COVID-19.

Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most.

All 22 words, with their numbers
  1. Consumer Behavior234 topics
  2. Customer Satisfaction224 topics
  3. Service Quality183 topics
  4. E-commerce132 topics
  5. Brand Image111 topic
  6. Purchase Decision111 topic
  7. Social Media112 topics
  8. COVID-1981 topic
  9. Pandemic81 topic
  10. Supply Chain Management82 topics
  11. Agriculture51 topic
  12. Digital Healthcare Services51 topic
  13. Economic Development51 topic
  14. Technology Acceptance51 topic
  15. Human Resource Management41 topic
  16. Marketing Research41 topic
  17. Digital Literacy31 topic
  18. Halal Tourism31 topic
  19. Hoax Communication31 topic
  20. Religiosity31 topic
  21. Perceived Value21 topic
  22. Relationship Marketing21 topic

Where does Yesi Elsandra work?

Yesi Elsandra's main affiliation in the publication record is Universitas Dharmas Indonesia, Indonesia.

How many publications and citations does Yesi Elsandra have?

OpenAlex counts 22 works and 45 citations for Yesi Elsandra, an h-index of 3, ranking #5,100,754 of 7,710,434 researchers worldwide on the quality score.

Ranked on field-normalised excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.

Papers, co-authors, who cited this work and researchers on the nearest topics have tabs of their own, above. Is this your page? Claim it with your ORCID iD, or request a correction or removal.

Discussion

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