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Researcher · Binus University · Indonesia

Freddy Pandapotan Simbolon

Freddy Pandapotan Simbolon publishes mostly in Marketing, Sociology and Political Science and Demography, on topics such as Consumer Behavior and Marketing Influence, SMEs Development and Digital Marketing and Technology Adoption and User Behaviour.

OpenAlex
World rank
#2,367,866
of 7,710,434 ranked researchers
Rank in Indonesia
#7,565
of 148,020
Works
23
Citations
161
Citations per work
7.0
h-index
8
i10-index 8Top 53% in Marketing
Freddy Pandapotan Simbolon

What does Freddy Pandapotan Simbolon research?

Freddy Pandapotan Simbolon's work is mostly in Business, Management and Accounting (33%), Social Sciences (32%), Decision Sciences (6%).

Social Sciences: 16 works · 71.4% of their workBusiness, Management and Accounting: 8 works · 33.3% of their workMarketing: 5 works · 23.8% of their workOrganizational Behavior and Human Resource Management: 2 works · 9.5% of their workSocial Sciences: 7 works · 31.8% of their workDemography: 4 works · 15.9% of their workSociology and Political Science: 4 works · 15.9% of their workDecision Sciences: 1 works · 6.3% of their workInformation Systems and Management: 1 works · 6.3% of their workEverything else: 6 works · 25.4% of their workLife Sciences: 1 works · 3.2% of their workAgricultural and Biological Sciences: 1 works · 3.2% of their workGeneral Agricultural and Biological Sciences: 1 works · 3.2% of their workTHEIR WORKFreddy PandapotanSimbolon23works
Life Sciences3%Social Sciences71%

Their six largest subfields, inside their fields and domains; the grey slice is everything else they publish. The interactive view splits every one of their works down to single topics.

The fields and subfields, with their numbers
    1. Business, Management and Accounting833.3%
    2. Social Sciences731.8%
    3. Decision Sciences16.3%
  2. Everything else625.4%
    1. Agricultural and Biological Sciences13.2%
  1. 1Marketing24% of their works
  2. 2Sociology and Political Science16% of their works
  3. 3Demography16% of their works
  4. 4Organizational Behavior and Human Resource Management10% of their works
  5. 5Information Systems and Management6% of their works
  6. 6General Agricultural and Biological Sciences3% of their works

Research topics

Which keywords describe Freddy Pandapotan Simbolon's research?

The keywords of their largest research topics: Social Media, E-commerce, Online Shopping, Customer Satisfaction, Service Quality, Consumer Behavior, COVID-19 and Pandemic.

Size is their works in the topics tagged with each word, from their 8 largest topics. Each links to the topic it comes from most. The words come from the keyword list OpenAlex gives each topic, not from the text of the papers, so a word can appear that none of the papers uses.

All 21 words, with their numbers
  1. Social Media173 topics
  2. E-commerce142 topics
  3. Online Shopping142 topics
  4. Customer Satisfaction132 topics
  5. Service Quality132 topics
  6. COVID-19101 topic
  7. Consumer Behavior101 topic
  8. Pandemic101 topic
  9. Purchase Decision101 topic
  10. Consumer Engagement41 topic
  11. Electronic Word-of-Mouth41 topic
  12. Information Systems41 topic
  13. Technology Acceptance Model41 topic
  14. Customer Experience31 topic
  15. Digital Literacy31 topic
  16. Hoax Communication31 topic
  17. Leadership31 topic
  18. Multichannel Retailing31 topic
  19. Perceived Value31 topic
  20. Relationship Marketing31 topic
  21. Skills31 topic

Where does Freddy Pandapotan Simbolon work?

Freddy Pandapotan Simbolon's main affiliation in the publication record is Binus University, Indonesia.

How many publications and citations does Freddy Pandapotan Simbolon have?

OpenAlex counts 23 works and 161 citations for Freddy Pandapotan Simbolon, an h-index of 8, ranking #2,367,866 of 7,710,434 researchers worldwide on the quality score.

Ranked on field-normalised citation excellence (50%), output (30%) and citations (20%). Counts come from OpenAlex author records, which occasionally merge different people who share a name or split one person into several.

Papers, co-authors, who cited this work and researchers on the nearest topics have tabs of their own, above. Is this your page? Claim it with your ORCID iD, or request a correction or removal.

Discussion

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