Top Marketing Research Institutions

Hong Kong Polytechnic University ranks first in 2022-now, followed by Universitas Esa Unggul and University of Science and Technology of China, out of 236 ranked institutions.

Quality score: the square root of excellence (the share of works in the world top 10% against what the place's own topics predict, on English-language articles and reviews) times the square root of the journal factor (its papers in the Nature Index's selective journals against what its topics predict), times output to the power 0.3 times breadth (how much of the selected area it works in) to the power 0.25. Floor: 40 fractional works in this field.

Marketing

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Ranked by research quality, 2022-now

#	Institution	Score	Top-10% rate	Works	Citations	All time
1	Hong Kong Polytechnic UniversityChina · Hong Kong	100.0	23.5%	187	2.9k	#8
2	Universitas Esa UnggulIndonesia · Jakarta	87.3	16.2%	199	370	#68
3	University of Science and Technology of ChinaChina · Hefei	79.9	22.8%	92	1.5k	#12
4	University of Hong KongChina · Pok Fu Lam	74.6	14.3%	79	827	#26
5	Nankai UniversityChina · Tianjin	70.5	18.6%	74	928	#50
6	Tsinghua UniversityChina · Beijing	67.2	14.3%	97	1k	#35
7	Centre National de la Recherche ScientifiqueFrance · Paris	64.4	8.5%	201	1k	#33
8	Shanghai Jiao Tong UniversityChina · Shanghai	61.9	16.0%	96	1.3k	#29
9	National University of SingaporeSingapore · Singapore	59.8	14.3%	73	746	#23
10	Xiamen UniversityChina · Xiamen	57.9	17.3%	96	1.5k	#67
11	Sichuan UniversityChina · Chengdu	56.1	13.0%	115	1.2k	#66
12	Cornell UniversityUnited States · Ithaca	54.5	10.2%	73	470	#4
13	Wuhan UniversityChina · Wuhan	53.1	19.3%	81	1.3k	#79
14	New York UniversityUnited States · New York	51.7	12.7%	76	633	#3
15	Universitas Patria ArthaIndonesia · Makassar	50.4	6.8%	890	861	#82
16	Binus UniversityIndonesia · Jakarta	49.3	9.1%	539	1.2k	-
17	The University of QueenslandAustralia · Brisbane	48.1	16.2%	84	1k	#37
18	Sun Yat-sen UniversityChina · Guangzhou	47.1	19.7%	74	957	#52
19	Shenzhen UniversityChina · Shenzhen	46.1	18.2%	80	976	#48
20	Mercu Buana UniversityIndonesia · Jakarta	45.2	11.5%	265	472	-
21	Pennsylvania State UniversityUnited States · State College	44.3	13.6%	93	789	#19
22	Tongji UniversityChina · Shanghai	43.4	12.7%	88	1k	#72
23	Columbia UniversityUnited States · New York	42.6	12.5%	61	554	#7
24	Zhejiang UniversityChina · Hangzhou	41.8	16.9%	83	1k	-
25	University of ManchesterUnited Kingdom · Manchester	41.1	12.5%	78	583	#25
26	South China University of TechnologyChina · Guangzhou	40.4	15.2%	81	949	#90
27	Fudan UniversityChina · Shanghai	39.7	16.4%	67	901	#100
28	University of MacauChina · Macao	39.0	25.0%	60	780	#65
29	Harbin Institute of TechnologyChina · Harbin	38.4	16.7%	92	1.1k	-
30	University of TorontoCanada · Toronto	37.8	10.8%	86	580	#44
31	Chongqing UniversityChina · Chongqing	37.2	18.8%	65	1k	#62
32	Chinese Academy of SciencesChina · Beijing	36.6	15.7%	63	806	#70
33	Peking UniversityChina · Beijing	36.0	11.7%	65	647	#98
34	Renmin University of ChinaChina · Beijing	35.5	15.8%	98	1.2k	#94
35	Monash UniversityAustralia · Melbourne	34.9	13.5%	62	640	#21
36	University College LondonUnited Kingdom · London	34.4	9.3%	70	573	#71
37	UNSW SydneyAustralia · Sydney	33.9	13.2%	63	584	#49
38	University of Economics Ho Chi Minh CityVietnam · Ho Chi Minh City	33.4	20.4%	104	1.4k	-
39	Macau University of Science and TechnologyChina · Macao	32.9	13.1%	91	950	#87
40	Beijing Normal UniversityChina · Beijing	32.5	10.5%	71	616	-
41	Xi'an Jiaotong UniversityChina · Xi'an	32.0	19.5%	98	1.5k	#93
42	RMIT UniversityAustralia · Melbourne	31.6	17.4%	89	1.2k	#69
43	Shandong UniversityChina · Jinan	31.2	21.4%	63	1k	-
44	Huazhong University of Science and TechnologyChina · Wuhan	30.7	21.7%	74	1.1k	-
45	Islamic University of IndonesiaIndonesia · Yogyakarta	30.3	11.5%	200	338	-
46	Hainan UniversityChina · Haikou	29.9	25.7%	77	1.1k	-
47	Southwestern University of Finance and EconomicsChina · Chengdu	29.5	18.7%	78	1.5k	-
48	Purdue University West LafayetteUnited States · West Lafayette	29.1	13.1%	67	467	#75
49	University of NottinghamUnited Kingdom · Nottingham	28.8	13.6%	90	934	-
50	University of National EducationIndonesia · Denpasar	28.4	8.0%	114	155	-
51	Yonsei UniversitySouth Korea · Seoul	28.0	19.4%	65	692	#77
52	The University of MelbourneAustralia · Melbourne	27.7	11.9%	64	464	#60
53	Aarhus UniversityDenmark · Aarhus	27.3	10.8%	66	584	-
54	Universitas Bhayangkara Jakarta RayaIndonesia · Jakarta	27.0	16.6%	156	363	-
55	Southeast UniversityChina · Nanjing	26.7	15.0%	76	861	-
56	University of FloridaUnited States · Gainesville	26.3	11.6%	62	540	#63
57	Tianjin UniversityChina · Tianjin	26.0	19.7%	62	857	#56
58	Telkom UniversityIndonesia · Bandung	25.7	9.3%	393	610	-
59	Hanyang UniversitySouth Korea · Seoul	25.4	14.7%	79	785	-
60	Indiana UniversityUnited States · Bloomington	25.1	11.9%	65	546	#34
61	University of SouthamptonUnited Kingdom · Southampton	24.8	17.8%	60	805	-
62	Multimedia Nusantara UniversityIndonesia · Tangerang	24.5	16.6%	62	184	-
63	Universitat de ValènciaSpain · Valencia	24.2	13.9%	76	717	-
64	Institut Teknologi dan Bisnis KalbeIndonesia · Jakarta	23.9	7.5%	156	138	-
65	Universitas Nusa BangsaIndonesia · Bogor	23.6	7.4%	244	209	-
66	Institut Agama Islam Negeri BengkuluIndonesia · Bengkulu	23.3	7.8%	252	190	-
67	University of TurinItaly · Turin	23.0	22.0%	71	1k	-
68	Shanghai UniversityChina · Shanghai	22.8	14.4%	97	840	-
69	University of LeedsUnited Kingdom · Leeds	22.5	9.9%	65	509	-
70	Zhejiang Gongshang UniversityChina · Hangzhou	22.2	18.8%	71	1.4k	-
71	Copenhagen Business SchoolDenmark · Copenhagen	22.0	12.8%	81	662	-
72	Universitas WidyatamaIndonesia · Bandung	21.7	9.6%	88	100	-
73	University of Sarjanawiyata TamansiswaIndonesia · Yogyakarta	21.5	11.2%	128	187	-
74	City University of MacauChina · Macao	21.2	21.0%	78	852	-
75	University of Bunda MuliaIndonesia · Jakarta	21.0	12.6%	136	175	-
76	Jinan UniversityChina · Guangzhou	20.7	12.4%	64	990	-
77	International University of BatamIndonesia · Batam	20.5	10.0%	146	156	-
78	Griffith UniversityAustralia · Brisbane	20.3	24.3%	71	1.3k	#85
79	Universitas Islam Negeri Raden Intan LampungIndonesia · Bandar Lampung	20.0	10.1%	126	131	-
80	Universitas Informatika dan Bisnis IndonesiaIndonesia · Bandung	19.8	8.3%	254	158	-
81	University of Business and TechnologySaudi Arabia · Jeddah	19.6	18.8%	71	1k	-
82	Arizona State UniversityUnited States · Tempe	19.3	12.9%	60	426	#41
83	The University of SydneyAustralia · Sydney	19.1	13.9%	69	632	-
84	Universitas StikubankIndonesia · Semarang	18.9	13.8%	92	132	-
85	Sapienza University of RomeItaly · Rome	18.7	18.5%	91	903	-
86	Tanjungpura UniversityIndonesia · Pontianak	18.5	10.9%	89	110	-
87	Universitas Islam Negeri Sultan Syarif Kasim RiauIndonesia · Pekanbaru	18.3	9.5%	66	68	-
88	National Economics UniversityVietnam · Hanoi	18.1	13.5%	64	540	-
89	Universitas 17 Agustus 1945 SurabayaIndonesia · Surabaya	17.8	8.2%	118	74	-
90	Universitas Internasional Semen IndonesiaIndonesia · Kebomas	17.6	6.1%	70	77	-
91	Universitas PamulangIndonesia · Tangerang	17.4	8.3%	210	146	-
92	Central South UniversityChina · Changsha	17.2	20.1%	66	1.4k	-
93	Universitas Muhammadiyah Sumatera UtaraIndonesia · Medan	17.0	7.8%	61	65	-
94	Politecnico di MilanoItaly · Milan	16.8	13.8%	105	1k	-
95	Zhongnan University of Economics and LawChina · Wuhan	16.7	14.0%	62	958	-
96	Universitas PGRI SemarangIndonesia · Semarang	16.5	6.9%	70	41	-
97	Swinburne University of TechnologyAustralia · Melbourne	16.3	28.1%	77	1.7k	-
98	Sam Ratulangi UniversityIndonesia · Manado	16.1	9.6%	118	157	-
99	University of BolognaItaly · Bologna	15.9	14.3%	78	654	-
100	Kyung Hee UniversitySouth Korea · Seoul	15.7	19.2%	63	901	-

institutions ranked worldwide in Marketing (236). rank on the quality score within the stated pool. The score track runs 0 to 100; the rate track carries no average mark, because the average differs by field (about 6% in Dentistry, 21% in Economics).

How spread out this pool is

Every row above on one axis, one tick each. Right is a higher score. A field where the top few are far clear of everyone and one that runs down evenly look identical as a table.